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2 Years of Sales Lessons at a Company Obsessed with Eliminating the Need for Salespeople
Goals & Forecasts

2 Years of Sales Lessons at a Company Obsessed with Eliminating the Need for Salespeople

On this episode of Ground Up, I interviewed Brian Moseley, Databox’s Director of Sales, about how Databox’s product, marketing, sales and services team have gradually ...

Author's avatar by Peter Caputa IV | Jan 23, 2019
What’s the Best Way to Promote New Content? 41 Marketers Share What Works for Them
Marketing

What’s the Best Way to Promote New Content? 41 Marketers Share What Works for Them

Despite all of the talk last year about declining organic reach among social channels, marketers still believe social media is the most effective channel for ...

Author's avatar by Jessica Greene | Mar 13, 2023
Advice on Preparing for a Client Reporting Meeting from 31 Marketing Agency Professionals
Agencies

Advice on Preparing for a Client Reporting Meeting from 31 Marketing Agency Professionals

The reporting meeting has long been a critical element of any successful client/agency relationship. That time of the month, or quarter, where agencies review the ...

Author's avatar by Dann Albright | May 12, 2023
How to Build A Successful Content Marketing Strategy from Scratch in 2019
Marketing

How to Build A Successful Content Marketing Strategy from Scratch in 2019

How many times have you attempted a new content marketing strategy, only to fall behind? In his book 10x Marketing Formula, Garrett Moon says most ...

Author's avatar by Elise Dopson | May 17, 2022
How to Increase Your Live Chat Response Rate, According to 46 Marketers
Marketing

How to Increase Your Live Chat Response Rate, According to 46 Marketers

These days, there’s a lot of competition for that real estate on the bottom right-hand side of any website. Support. Sales. Marketing–every department wants the ...

Author's avatar by Dann Albright | Jan 20, 2022
A Foolproof Way to Reach And Engage Your Target Audience Through Your Company’s Blog
Marketing

A Foolproof Way to Reach And Engage Your Target Audience Through Your Company’s Blog

Many businesses create content that gets little attention or engagement. Why? Is it because the content isn’t written well? Possibly, but using fancy words and ...

Author's avatar by Alex Swallow | Mar 21, 2023
Epicosity’s (Years Long) Search for the Perfect Client Reporting Solution
Reporting

Epicosity’s (Years Long) Search for the Perfect Client Reporting Solution

“I have spent years trying to find the right reporting solution. Before Databox, client reporting was definitely a challenge. It took time, but more importantly, ...

Author's avatar by Tamara Omerovic | May 4, 2024
25 Marketers Share How to Grow Your YouTube Channel, Subscribers, and Views
Marketing

25 Marketers Share How to Grow Your YouTube Channel, Subscribers, and Views

Last summer we wrote about how the barrier for creating video for business has been lowered significantly. We also noted that we’d continue to see ...

Author's avatar by Dann Albright | Dec 16, 2022
How Blue Frog Marketing Improved the Accuracy and Efficiency of its Client Reporting
Market Research

How Blue Frog Marketing Improved the Accuracy and Efficiency of its Client Reporting

“We would literally come in on the first business day of the month and spend the entire day pulling numbers, putting them into spreadsheets, and ...

Author's avatar by Victoria Sher | Jan 10, 2022