Data Snacks

How to Improve The Conversion Rate of Every Video You Produce

In this episode of Data Snacks, Gabe from Nextiny Marketing shows you how they optimize their videos to improve their video conversion rate metrics.

Gabriel Marguglio on August 6, 2019 • 1 minute read

When you talk about conversion rate from video, it can mean a lot of different things.

It could mean a lead capture directly from the video embed, a simple CTA click, or whether video content influenced moving a lead through your sales funnel and into a paying customer.

By identifying the conversion rate that you want to measure from video, you’ll be able to understand how your content is performing and experiment with ways to improve it.

How to Improve Your Video Conversion Rate

In this episode of Data Snacks, we’ll show you how Nextiny optimizes our videos to improve video conversion rate metrics.



Does video work? Which specific videos drive the most engagement and business? For deeper insights into your video marketing efforts, visit the great folks over at Nextiny Marketing.

About the author
Gabriel Marguglio Gabriel and the Nextiny Marketing team have been delivering qualified leads to their clients and helping to close them into actual customers, transforming Nextiny from a website and Search Engine Optimization (SEO) company into a growth agency specializing in lead generation and customer acquisition.

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