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100+ Free Agency Dashboard Examples and Templates

Explore how businesses like yours analyze data and build interactive dashboards and reports to make better, faster, and data-driven decisions.

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Marketing Dashboard Examples and Templates

Track your marketing performance from tools like Google Analytics, Google Search Console, Semrush, Ahrefs, and HubSpot Marketing from our library of pre-built templates. Just download any template for free, connect your data, and get instant visualizations of things like goal conversion rate, landing page conversion rate, cost per click, bounce rate, return on marketing investment, and more.

Sales Dashboard Examples and Templates

Track your sales performance from tools like HubSpot CRM, Salesforce, and Pipedrive from our library of pre-built templates. Just download any template for free, connect your data, and get instant visualizations of things like number of leads, open opportunities, open cases, win/loss rate, and more.

Customer Support Dashboard Examples and Templates

Track your customer support performance from tools like Intercom and HelpScout from our library of pre-built templates. Just download any template for free, connect your data, and get instant visualizations of things like first response rate, ticket volume, ticket backlog, average resolution time, and more.

Ecommerce Dashboard Examples and Templates

Track your online store’s performance from tools like Shopify, WooCommerce, and BigCommerce from our library of pre-built templates. Just download any template for free, connect your data, and get instant visualizations of things like abandoned cart rate, average order value, cart conversion rate, and more.

Project Management Dashboard Examples and Templates

Track your project management performance from tools like Asana, Harvest and Jira from our library of pre-built templates. Just download any template for free, connect your data, and get instant visualizations of things like number of tasks assigned and completed, tasks overdue, and more.

Financial Dashboard Examples and Templates

Track your financial performance from tools like QuickBooks, Stripe, and Xero from our library of pre-built templates. Just download any template for free, connect your data, and get instant visualizations of things like income and expenses, cash flow, net profit margin, gross profit margin, and more.

Software Development Dashboard Examples and Templates

Track your software development performance and IT operations from tools like BitBucket and GitHub from our library of pre-built templates. Just download any template for free, connect your data, and get instant visualizations of things like release stats, such as commits and repository status, top contributors on your projects, and more. You can also visualize any data from My SQL and Microsoft SQL Server alongside 60+ other popular integrations in real-time.

SaaS Dashboard Examples and Templates

Track your SaaS performance from tools like ProfitWell, Stripe, and Xero from our library of pre-built templates. Just download any template for free, connect your data, and get instant visualizations of things like MRR, ARR, churn rate, active subscriptions, and more.

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What is an Agency Dashboard?

Agency dashboards are powerful tools that allow agencies to visually track, visualize, and monitor important metrics and KPIs as well as client campaign performance at a glance.

Unlike most companies, agencies typically create performance dashboards not only for their own marketing and sales efforts, but also for dozens (or maybe hundreds) of different clients.

What Should You Include in an Agency Dashboard?

Agencies typically build 2 types of dashboards––those for themselves that help track and monitor the agency’s performance, and those for clients to help track the overall success of individual campaigns and engagements. 

Some examples of important internal metrics agencies commonly track are:

  • Leads
  • Opportunities
  • Proposals sent
  • Customer acquisition cost
  • Customer Lifetime value
  • Client Retention Rate
  • Win rate
  • Net margin
  • Agency utilization rate

Some examples of client metrics that agencies commonly track are: 

  • Sessions
  • Sessions by Source
  • Leads
  • Qualified Leads––Marketing and Sales
  • Opportunities
  • Sales