If you don’t use Facebook Ads, you can pull data from any of our 100+ one-click, native integrations or from spreadsheets, databases and other APIs.
With this Facebook Ads campaign performance template, you’ll be able to discover your most popular ads and see which campaigns have the highest ROI. No more guessing which campaigns need adjustments––simply connect your Facebook Ads account and you’ll learn:
What other campaign metrics can you track and visualize with our integration with Facebook Ads? Almost anything:
In Databox there are almost 100 Facebook Ads metrics already built and ready for you to visualize in a variety of different ways. With the use of Query Builder and Data Calculations, the range of different metrics and metric combinations you can track from Facebook Ads widens.
Read more about Databox’s Facebook Ads integration.
The Clicks (All) metric on Facebook Ads shows the total number of clicks on an ad, including link clicks, reactions, comments, shares, and more.
Impressions refer to the number of times an ad was displayed to a user on a social media platform like Facebook. It does not necessarily mean that the user interacted with the ad, but simply that it was shown to them.
The Amount Spent metric in Facebook Ads represents the total cost of all clicks, impressions, and other ad interactions that generated charges for your campaign or ad set.
Impressions by Ad is the number of times your ad was displayed to users on Facebook or Instagram, regardless of whether they clicked on it or not. It indicates the reach of your ad campaign.
Impressions by Campaign is a metric that measures how many times an ad was shown on Facebook or Instagram to its target audience. It shows the total number of times an ad was displayed, regardless of whether someone clicked on it or not. This metric is useful in evaluating the reach of a specific campaign and can help in optimizing the ad's targeting and creative elements to increase engagement.
With this databoard, you can get a live overview of your Facebook Advertising campaigns. Track purchases and leads while getting a clean overview of generic metric across the entire account.
This databoard helps you measure your Facebook Ad campaigns in terms of purchases & the resulting revenue impacts. You're also able to review the conversion path for your campaigns.
This dashboard will show the latest data from all your campaign-level metrics in Facebook Ads.
The Facebook Ads, Google Ads & Google Analytics 4 template allows you to monitor your Facebook and Google campaigns at the same time to track your progress and areas to improve upon.
Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.
The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.
Visualizing your performance data in a way that’s easy for everyone to interpret is the first step toward actually improving performance. So, what can you do when any of these metrics are trending down?
We’ve collected a few resources that contain tips from hundreds of other paid marketers on how to improve your ad and campaign engagement, increase conversion rates, increase awareness and traffic, and reduce your ad costs.
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