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The Must-Read Guide To Data Journalism
Marketing

The Must-Read Guide To Data Journalism

Want content that people LOVE to share? Data journalism is the not-quite-new approach to content creation sweeping the nation. Companies and marketing teams adopting this ...

Justin Brooke's avatar by Justin Brooke | Jun 5, 2025
How We Built A Personalized Benchmarking Tool in 48 Hours Using Typeform and Zapier
Marketing

How We Built A Personalized Benchmarking Tool in 48 Hours Using Typeform and Zapier

At Databox, we constantly incorporate user feedback into our content creation process. Sometimes, I get content inspiration from conversations with our customer support or sales ...

Tamara Omerovic's avatar by Tamara Omerovic | Jun 5, 2025
Introducing the Beat Your Benchmark Tool: Compare Your Marketing To Similar Companies
Marketing

Introducing the Beat Your Benchmark Tool: Compare Your Marketing To Similar Companies

Do you know how your marketing results stack up against other similar companies? We have heard the story from data-driven marketers over and over again: ...

Tamara Omerovic's avatar by Tamara Omerovic | Sep 15, 2017
9 Low-Cost KPI Analytics Dashboard Tools That Are Ridiculously Easy to Setup
Marketing

9 Low-Cost KPI Analytics Dashboard Tools That Are Ridiculously Easy to Setup

Perhaps you have heard the phrase: “In God we trust. All others must bring data” And it should be more reasonable than ever to expect ...

Tamara Omerovic's avatar by Tamara Omerovic | Jul 22, 2025
The Topic Cluster Content Strategy Explained by Visiting a Casino
Marketing

The Topic Cluster Content Strategy Explained by Visiting a Casino

HubSpot released its Content Strategy tool in September 2017, which means that topic clusters are officially mainstream. Topic clusters are a significant departure from the traditional ...

Tamara Omerovic's avatar by Tamara Omerovic | Jun 5, 2025
These 8 Email Nurturing Campaigns Produced Amazing Results. Here’s Why…
Marketing

These 8 Email Nurturing Campaigns Produced Amazing Results. Here’s Why…

When’s the last time your clickthrough rate for an email campaign rose above 25%? If your answer is “never”, don’t worry! That is perfectly normal. ...

Tamara Omerovic's avatar by Tamara Omerovic | Jan 12, 2022
Assumption is the Mother of All Marketing Fails
Marketing

Assumption is the Mother of All Marketing Fails

“In the last 30 days, session duration and pages per session are down over 40% on our website.”   If you’re like most content marketers, ...

Michael Brown's avatar by Michael Brown | Apr 12, 2023
Here’s What Happens When You Don’t Choose the Right Marketing Channel [Infographic]
Marketing

Here’s What Happens When You Don’t Choose the Right Marketing Channel [Infographic]

Your product or service is not a good fit for most digital marketing channels. There, I said it. Hopefully, this is not news to you. ...

Tamara Omerovic's avatar by Tamara Omerovic | Jun 5, 2025
Inbound Marketing Isn’t Working Like it Used To. Here’s What To Do About It.
Marketing

Inbound Marketing Isn’t Working Like it Used To. Here’s What To Do About It.

As we approach inbound marketing’s 10-year anniversary, it’s time for you to rethink your slavish allegiance to it. Recently, I had a pretty depressing realization. I ...

by Peter Caputa IV | Jun 5, 2025
14 Inbound Marketing Podcasts Ranked By Popularity
Goals & Forecasts

14 Inbound Marketing Podcasts Ranked By Popularity

Podcast popularity has exploded between 2015 and 2017. 21% of Americans listened to at least one podcast a month in 2016, 23% more than 2015. That equals the ...

Tamara Omerovic's avatar by Tamara Omerovic | Jun 5, 2025
How Turnkey Office Space Leverages Databox to Make Data-Driven Marketing Decisions
Marketing

How Turnkey Office Space Leverages Databox to Make Data-Driven Marketing Decisions

As a software startup, the Turnkey Office Space team must spend their digital marketing budget wisely if they want to meet aggressive growth goals. Edward ...

Tamara Omerovic's avatar by Tamara Omerovic | Jun 3, 2025
4 Reasons Your Email Marketing is Underperforming and the Silver Bullet That’ll Fix Everything
Marketing

4 Reasons Your Email Marketing is Underperforming and the Silver Bullet That’ll Fix Everything

In recent years, email marketers have been plagued with lower open and click rates, higher unsubscribe rates, reduced deliverability and more and more dormant subscribers. ...

Tamara Omerovic's avatar by Tamara Omerovic | Jun 5, 2025
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