Approaches, tactics and advice for marketers
Marketers are often forced to create performance dashboards from each app they use, then “staple” them together and try to make sense out of their ...
Sometimes, it feels like you’ve been trying to make a cake without a recipe. Your ingredients are all over the place and you’re not sure ...
There are over 200 factors that Google considers when ranking content on search result pages. That means there are plenty of ways to make your ...
Measuring conversions in Google Analytics 4 (i.e. GA4) looks different than what you are used to with Universal Analytics. It is an entirely new product, ...
Building or revising your testimonial page but not sure how to go about doing so? While there’s a lot of theory out there explaining the ...
Worried if the marketing metrics you’ve been striving to grow have been vanity metrics all along? Admittedly, focusing too much on vanity numbers is a ...
News spreads fast online. And while there’s a popular belief that people are more likely to share a negative experience, especially if they received poor ...
Hello everyone. Welcome to another episode of Data Snacks. Today, we’re going to talk about tracking multiple Facebook Ad Campaigns in Databox. But, let’s first ...
19.84 percent — that’s the average email open rate across all industries as of June 2021. Now, if you’re tracking yours, you can compare it ...
Admittedly, scoring a Google Knowledge Panel for your business is a bit more challenging than optimizing for other SERP features. The reason? You can’t create ...
Wondering what’s the ideal Facebook audience size for your ads? As much as you’d like, you can’t close your eye and pick a number. What’s ...
We asked over 60 Instagram marketing experts what the most common Instagram mistakes businesses make are. Here’s what they voted:
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