Blog
Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.
How To Avoid Analysis Paralysis (INBOUND 18 Session)
10 years ago, digital marketers were deprived of useful data. Unlike today, there was no suite of tools that allowed them to track every visit ...
by Tamara Omerovic · Apr 12, 2023
How To Close Deals Faster at Your Agency (INBOUND 18 Session)
Karl Sakas started off his INBOUND talk with a painful story about one of his current clients, Christine. Christine was talking to a prospect that ...
by Tamara Omerovic · Sep 13, 2018
Introducing Flexible Grids – Customizing your Databoards is Now Easier Than Ever
Customizing your Databoards just got a whole lot easier. Making it easy to create & customize your own Databoards has always been a big focus ...
by Gasper Vidovic · Jun 5, 2025
Mike Volpe on the Current State of Inbound Marketing & What It Takes to Build a Movement
A couple of weeks ago, fresh off his announcement of accepting the role as CEO at Lola.com, I hung out with Mike Volpe. Also the ...
by Tamara Omerovic · Sep 12, 2018
Here’s How the HubSpot Blog Drives 5 Million Visits Every Month
When it comes to inbound marketing, and more specifically, leveraging content marketing to attract customers to your website, there’s no better case study than HubSpot. ...
by Tamara Omerovic · Sep 11, 2018
Organizing the Deluge of Marketing Data – The Simple Framework Our Agency Uses
Let’s face it. In today’s “data-driven” world, there is no shortage of data. We have data from our marketing campaigns, our website behavior, video plays, ...
by Thomas Bosilevac · Jan 20, 2022
Combine Your Data with Data Calculations
With Databox’s new Data Calculations feature, one of the most challenging aspects of performance tracking has just been made infinitely easier. As anyone who’s ever ...
by Gasper Vidovic · Jun 5, 2025
How to Choose the Right KPIs for Your Organization
Key performance indicators (KPIs) are invaluable weapons in any business’ arsenal. In short, KPIs are individual units of measurement that provide windows into the performance of ...
by Ryan Gould · Nov 29, 2021
26 Marketers on the Things That Work for Reducing Cart Abandonment
31% of digital marketers say that shoppers abandon their cart due to friction in the checkout process. Another 27% say that shoppers abandon due to ...
by Dann Albright · Oct 20, 2023
How Treehouse Has Helped 850,000 Students Learn to Code
Treehouse has helped over 850,000 people learn how to code. Founded in 2010, Treehouse was born out of a web design/development community (called By Designers, ...
by Tamara Omerovic · Aug 28, 2018
Maximize Your Nonprofit CRM: 5 Donor Management Tips
These days, it’s a given that nonprofits of all shapes and sizes need to have a CRM on hand to manage constituent relationships. After all, ...
by Dan Quirk · Mar 31, 2025
26 Agencies on the Winning Approach for Managing Client Expectations
Expectations are set early and they’re extremely hard to change. While this may be true throughout all walks of life, it’s especially true (and potentially ...
by Dann Albright · Jun 3, 2025
How to Get Double Digit Response Rates to Your Prospecting Emails
Email prospecting is alive and well. And it works. It’s challenging, but when you do it right, it can get you a lot of new ...
by Dann Albright · Jul 3, 2020
The Most-Popular MailChimp Email Marketing KPIs
Email is a vital part of nearly every marketer’s strategy. Fifty-nine percent of respondents to the just-released 2018 edition of Campaign Monitor’s Email Marketing Industry ...
by Laura MacPherson · Jun 5, 2025
6 Often-Overlooked Email Marketing KPIs You Should Be Tracking
Opens and clicks are essential metrics, but they’re not enough to give you the full picture of how your email marketing is performing. Other important ...
by Laura MacPherson · May 17, 2022
How 16 Marketers Set and Hit SMART Goals
Most marketing teams have goals. But are your goals specific, measurable, assignable, realistic, and time-bound? And if they are, how do you go about meeting ...
by Dann Albright · May 6, 2023
How to Create a Facebook Lookalike Audience & Expand Your Reach
Facebook’s massive user base and precise ad targeting options make it an attractive platform for marketers. We recently covered four ways to use Facebook’s ad ...
by Laura MacPherson · Jun 3, 2025
5 Ways to Use LinkedIn Ads to Generate Highly Targeted Leads
79% of B2B Marketers say LinkedIn is an effective source for generating leads (source). However, compared to Facebook and Google, my opinion is that LinkedIn ...
by Kylie Chown · Jul 11, 2024
Proven Strategies for Improving Your Email Click-Through Rate
While email marketers spend a lot of time optimizing delivery and open rates, they do so with the ultimate goal of getting clicks. But besides ...
by Dann Albright · May 17, 2022
How Experts Measure Website Redesign Success
A website redesign is a significant undertaking that usually takes a lot of time and effort and involves several groups of stakeholders. By the time ...
by Dann Albright · Jun 15, 2024
The Reasons Why Agencies Say ‘No’ to New Business
Turning down new business is never easy. But when you’re in the service industry, saying “no” can be a crucial skill for both growing and ...
by Dann Albright · Jul 7, 2024