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Garbage In, Garbage Out – The Impact of Data Quality on Data Insights
Marketing

Garbage In, Garbage Out – The Impact of Data Quality on Data Insights

We have some spectacular new tools for gathering, analyzing and visualizing sales/marketing data these days. Most of us assume that all data points are created equal. ...

Author's avatar by Tamara Omerovic | Apr 14, 2023
How Companies like Apple, Facebook (And Others) Build Habit-Forming Products
Customer Success

How Companies like Apple, Facebook (And Others) Build Habit-Forming Products

It’s been over four years since Hooked was first published and that bright yellow cover still manages to catch my eye throughout the workday. (It ...

Author's avatar by Tamara Omerovic | Mar 8, 2018
Now You Can Track & Visualize Your Eventbrite KPIs in Real Time [New Integration]
Marketing

Now You Can Track & Visualize Your Eventbrite KPIs in Real Time [New Integration]

Ready to take your event marketing strategy to new heights? Starting today, Databox can help. We’re excited to officially announce our new integration with Eventbrite, ...

Author's avatar by Tamara Omerovic | Mar 9, 2018
Improve Marketing Agency Efficiency with These 20 Software Tools
Agencies

Improve Marketing Agency Efficiency with These 20 Software Tools

In the 2018 HubSpot Agency Growth Report, representatives from over 1000 digital marketing agencies shared their biggest pains from 2017. Agencies were asked about the ...

Author's avatar by Tamara Omerovic | Jun 5
How To Improve Sales & Marketing Alignment, According to 23 Inbound Marketing Experts
Marketing

How To Improve Sales & Marketing Alignment, According to 23 Inbound Marketing Experts

In HubSpot’s State of Inbound 2017 report, 6000 respondents were polled on the current state of alignment between marketing and sales teams. As you can ...

Author's avatar by Tamara Omerovic | Jan 21, 2022
Turn More Leads Into Customers With These Tactics from 24 Experienced Digital Marketers
Marketing

Turn More Leads Into Customers With These Tactics from 24 Experienced Digital Marketers

The handoff of qualified leads from marketing to sales is notoriously tricky. On one hand, if a marketer delivers a high volume of low quality ...

Author's avatar by Tamara Omerovic | Jun 3
How an Agency Can Save You Money with HubSpot
Agencies

How an Agency Can Save You Money with HubSpot

Milk and cookies. Peanut butter and jelly. HubSpot and marketing. Some things just go together, and for today’s businesses, that last pairing is especially important. ...

Author's avatar by Megan Prangley | Feb 28, 2018
The 5 Sales Every Profitable Agency Masters
Agencies

The 5 Sales Every Profitable Agency Masters

“When I grow up, I want to run a low-growth, low-margin business with lots of competition”… said no one ever. But, if you’re running a ...

Author's avatar by Peter Caputa IV | Nov 5, 2021
How One SaaS Startup Achieved Profitability in 2 Years
Goals & Forecasts

How One SaaS Startup Achieved Profitability in 2 Years

Andy Cook, cofounder of Tettra, was having trouble raising money. The company that he and his childhood friend, Nelson Joyce, had founded was running out ...

Author's avatar by Tamara Omerovic | Jun 2