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12 Best Tools Marketers Use for Market Research
Marketing

12 Best Tools Marketers Use for Market Research

Market research tools are a dime a dozen. While this is exciting news, it’s also confusing since the variety of options can leave you wondering ...

Masooma Memon's avatar by Masooma Memon | Mar 16, 2023
What Is Google Analytics 4 and How Will It Help My Reporting?
Google Analytics

What Is Google Analytics 4 and How Will It Help My Reporting?

Should I upgrade my site to Google Analytics 4?  That’s the question many marketers are asking themselves right now.  There is no quick answer to ...

Jessica Malnik's avatar by Jessica Malnik | Sep 7, 2021
Social Conversions: How to Generate Leads from Social Media
Marketing

Social Conversions: How to Generate Leads from Social Media

Social conversions can be hugely beneficial to your business — after all, if you can convert customers distracted by the latest gossip on a social ...

Mariana Santiago's avatar by Mariana Santiago | Oct 20, 2022
18 Ways to Optimize Content for Search Intent
Marketing

18 Ways to Optimize Content for Search Intent

Search intent has taken a central place in SEO as search engines have increased their algorithmic sophistication. The days of rising in the ranks by ...

Jack David Hildebrand's avatar by Jack David Hildebrand | Feb 1, 2023
Hero Factory Reduces Time Spent Creating Reports by 60 Percent for Every Client Using Databox
Market Research

Hero Factory Reduces Time Spent Creating Reports by 60 Percent for Every Client Using Databox

A lack of transparency in agency reporting sometimes hides a well-known but rarely discussed side of some bigger agencies—shady practices designed to obscure performance and ...

by Kiera Abbamonte | Oct 29, 2022
Why Should I Hire a Marketing Agency?
Marketing

Why Should I Hire a Marketing Agency?

Want to hire a marketing agency? If you’re nodding yes, I’m sure you have a million questions buzzing around in your head at the speed ...

Masooma Memon's avatar by Masooma Memon | Apr 22, 2024
How Unstack Reduced Involuntary Churn by More Than 50%
Leadership

How Unstack Reduced Involuntary Churn by More Than 50%

Chris Cardone, Customer Success Lead at Unstack, talked with John Bonini on an episode of the Metrics and Chill podcast. Chris shared how Unstack approaches ...

by Kiera Abbamonte | Feb 20, 2024
Content Ideation: Best Practices and Tools for Content Marketing Success
Marketing

Content Ideation: Best Practices and Tools for Content Marketing Success

Coming up with new content ideas shouldn’t feel like throwing spaghetti at the wall and seeing what sticks.  That’s what a lot of marketers do today ...

Jessica Malnik's avatar by Jessica Malnik | Dec 6, 2021
6 Proven Ways to Optimize for SERP Features
Marketing

6 Proven Ways to Optimize for SERP Features

If you’ve ever Googled something and got your answer right at the top in a featured answer box or read more on the topic – ...

Masooma Memon's avatar by Masooma Memon | Dec 6, 2021