Goals & Forecasts

Latest Posts

A Beginner’s Guide to Historical Blog Post Optimization
Marketing

A Beginner’s Guide to Historical Blog Post Optimization

Marketers constantly feel pressure to create something new. We feel like we always need to produce something new to feed the email list, the social ...

Author's avatar by Peter Caputa IV | Apr 6, 2017
7 Ways to Set Smarter Company Growth Goals
Goals & Forecasts

7 Ways to Set Smarter Company Growth Goals

Unfortunately, setting growth goals for a company isn’t an exact science. Maybe someday Amazon Echo will be able to answer these questions for us. But, ...

Author's avatar by Peter Caputa IV | Apr 5, 2023
Stop overcomplicating SEO
Goals & Forecasts

Stop overcomplicating SEO

Search engine optimization has long been considered an area of digital marketing that requires deep expertise, especially on the technical side. The typical marketers’ thought ...

Author's avatar by Databox | May 18, 2022
Why You Need to (Measurably) Define Success
Goals & Forecasts

Why You Need to (Measurably) Define Success

Think about every date you’ve ever been on. (Scary, I know.) Can you pinpoint why each was successful or not? Can you describe what success ...

Author's avatar by Victoria Lefevers | Mar 11, 2016
6 Things Guaranteed to Drive Growth for SaaS & Ecommerce
Ecommerce

6 Things Guaranteed to Drive Growth for SaaS & Ecommerce

In 2014 and early 2015, I taught a couple instances of General Assembly’s Digital Marketing course in Sydney, Australia. One of the more popular classes ...

Author's avatar by Databox | Nov 19, 2021
One more step toward true badass-ery
Goals & Forecasts

One more step toward true badass-ery

At Databox, we believe in making our users feel badass, and a big part of making that happen is carefully listening to candid feedback. So ...

Author's avatar by Tamara Omerovic | Feb 22, 2016
Are we there yet?
Goals & Forecasts

Are we there yet?

Most of our team at Databox’s Boston HQ has easy access to the MBTA (Boston’s subway, called the “T”). And yet I’m still the only ...

Author's avatar by Tamara Omerovic | Apr 23, 2024
4 Tips for Professional Development
Goals & Forecasts

4 Tips for Professional Development

In my last post I talked about how creating professional development plans for your employees is a key component of being a good manager. But ...

Author's avatar by Tamara Omerovic | May 3, 2024
Subscribe to our newsletter, Move the Needle

Join 77,800+ leaders who are learning how to make data a competitive advantage.