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Latest Posts
Zero-Click Content Isn’t the Enemy of ROI – It’s the Future (w/ Amanda Natividad, SparkToro)
Amanda Natividad coined the term “zero-click content,” and now it’s everywhere. But there’s still a lot of confusion about what it is, how to do ...
HubSpot Reporting Dashboards Used by Revenue Experts: Real Templates, Pro Tips
As a current HubSpot user and veteran of a HubSpot partner agency, I know first-hand how powerful HubSpot is. And they’ve built a lot of ...
What Is Data Preparation? A 5‑Step Framework for Analytics‑Ready Data
Your reports are only as good as your data. When your team spends hours building dashboards and answering leadership questions, mismatched or messy data can ...
BI as a Service: 4 Reasons Smart Agencies Grow Faster with Business Intelligence
Based on a sample of data from ~1,000 agencies and 14,000 clients, we estimate that agencies lose about 38% of their clients every year. Based ...
Fueling Effective, Aligned, and Trusted Teams
Being effective is not just about output. It describes how a team works together to deliver results that actually matter. At Databox, we define effective ...
The Story Behind OKRs: Why We’re Building Them in Databox
OKRs were designed to help companies turn strategy into execution. In practice, though, that’s not always the case. When I first started working on the ...
Product Update: “Teams” Are Now Called “Spaces”
When we first introduced Teams in Databox, the goal was to give every team a “home base”, a shared space where they could collaborate around ...
The Story Behind Forecasts: Why We’re Rebuilding It (and What We’re Learning)
When I took over the forecasting feature at Databox, one thing was clear: users weren’t adopting it the way we’d hoped. To change that, we ...
New Integration: Turn MongoDB Data into Beautiful, Actionable Dashboards with Databox
MongoDB is one of the most popular databases for modern applications. Its flexible, document-oriented model makes it easy for developers to store and query everything ...
LinkedIn isn’t vanity: How Brendan Hufford correlated impressions with revenue
Marketers often get into debates about “vanity metrics.” Pageviews, impressions, likes, follows — all often dismissed as fluff. And LinkedIn certainly used to get lumped ...
Consultative Selling in 2025: Why Understanding Comes First
Discover how consultative selling and data-driven discovery help you uncover buyer needs, build trust, and close deals more effectively.
Predictable Scale: The 6-Step System to Drive Consistent, Sustainable Growth
Scaling a business shouldn’t feel like a game of chance. But for many executives, that’s exactly what it feels like – working harder, adding new ...
How to Get Marketing Out of the Order-Taking Trap: Kyle Lacy’s CREM Framework
Marketing should be the hub of go-to-market strategy – not the internal agency that just says “yes” to everything. But what does it take to ...
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Modern BI for teams that needs answers now
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