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Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.

These 8 Email Nurturing Campaigns Produced Amazing Results. Here’s Why…
Marketing

These 8 Email Nurturing Campaigns Produced Amazing Results. Here’s Why…

When’s the last time your clickthrough rate for an email campaign rose above 25%? If your answer is “never”, don’t worry! That is perfectly normal. ...

by Tamara Omerovic · Jan 12, 2022

How Rheo Makes Data-Driven Product Decisions Using Real-Time Dashboards [Case Study]
Dashboards & Visualization

How Rheo Makes Data-Driven Product Decisions Using Real-Time Dashboards [Case Study]

Imagine you are on a business trip, and you return to your hotel room after a 12-hour day of meetings and emails. You flop onto ...

by Tamara Omerovic · Apr 23, 2024

Assumption is the Mother of All Marketing Fails
Marketing

Assumption is the Mother of All Marketing Fails

“In the last 30 days, session duration and pages per session are down over 40% on our website.”   If you’re like most content marketers, ...

by Michael Brown · Apr 12, 2023

A Simple Recipe for Setting Marketing Goals with Clients  
Agencies

A Simple Recipe for Setting Marketing Goals with Clients  

Recipe Difficulty: 3 out of 5 (***) Time Needed: 3-6 months+ They say, “Never write a blog when you are hungry”. Because if you do, your title ...

by Garth Pedersen · Nov 12, 2021

Here’s What Happens When You Don’t Choose the Right Marketing Channel [Infographic]
Marketing

Here’s What Happens When You Don’t Choose the Right Marketing Channel [Infographic]

Your product or service is not a good fit for most digital marketing channels. There, I said it. Hopefully, this is not news to you. ...

by Tamara Omerovic · Jun 5, 2025

22 Marketing Agencies Shared Their Top Case Studies. Here Are the Precise Strategies They Used.
Agencies

22 Marketing Agencies Shared Their Top Case Studies. Here Are the Precise Strategies They Used.

If you want to create an inbound machine for yourself or clients, you need to be ready to look at every step of your process ...

by Tamara Omerovic · Jun 5, 2025

How to Foster Process-Driven Agency Teams
Agencies

How to Foster Process-Driven Agency Teams

Building a profitable agency has nothing to do with being a savvy, creative marketer. If you said that to me six years ago while I ...

by Andrew Dymski · May 5, 2023

Databox Partners with SEMrush to Help Marketers Report SEO Results Next to Everything Else
Product Updates

Databox Partners with SEMrush to Help Marketers Report SEO Results Next to Everything Else

If you want to build an organic traffic growth machine, you can’t wait for the Google Search Console, Google Analytics or HubSpot data to roll in. ...

by Tamara Omerovic · Dec 20, 2021

Inbound Marketing Isn’t Working Like it Used To. Here’s What To Do About It.
Marketing

Inbound Marketing Isn’t Working Like it Used To. Here’s What To Do About It.

As we approach inbound marketing’s 10-year anniversary, it’s time for you to rethink your slavish allegiance to it. Recently, I had a pretty depressing realization. I ...

by Peter Caputa IV · Jun 5, 2025

14 Inbound Marketing Podcasts Ranked By Popularity
Goals & Forecasts

14 Inbound Marketing Podcasts Ranked By Popularity

Podcast popularity has exploded between 2015 and 2017. 21% of Americans listened to at least one podcast a month in 2016, 23% more than 2015. That equals the ...

by Tamara Omerovic · Jun 5, 2025

Is Your Website Easy To Understand? Test it With Qualitative Data Using Amazon MTurk
Operations

Is Your Website Easy To Understand? Test it With Qualitative Data Using Amazon MTurk

If you have ever created a company landing page, you probably used one metric to define success: how many people click the big freaking button (aka call-to-action)? ...

by Tamara Omerovic · Jun 3, 2025

How to Position Automated Marketing Reporting To Your Clients
Agencies

How to Position Automated Marketing Reporting To Your Clients

“Does this actually matter to clients? I am not sure if they will give a crap about this…” You can already hear your account managers muttering this as ...

by Tamara Omerovic · Jun 5, 2025

How to Organize your Databoards With Tags and Favorites
Product Updates

How to Organize your Databoards With Tags and Favorites

Do you have an overwhelming number of Databoards in your account? That’s great, we have something exactly for you! ? We have two new features: Tags ...

by Gasper Vidovic · Jun 5, 2025

How Turnkey Office Space Leverages Databox to Make Data-Driven Marketing Decisions
Marketing

How Turnkey Office Space Leverages Databox to Make Data-Driven Marketing Decisions

As a software startup, the Turnkey Office Space team must spend their digital marketing budget wisely if they want to meet aggressive growth goals. Edward ...

by Tamara Omerovic · Jun 3, 2025

Learn How to Automate Marketing Reporting in Databox with These 17 Animated GIFs
Insider Insights

Learn How to Automate Marketing Reporting in Databox with These 17 Animated GIFs

After talking to hundreds of marketers about collecting and analyzing data, I realized one thing: marketers DREAD the monthly marketing report for their boss or client. ...

by Tamara Omerovic · Jun 5, 2025

4 Reasons Your Email Marketing is Underperforming and the Silver Bullet That’ll Fix Everything
Marketing

4 Reasons Your Email Marketing is Underperforming and the Silver Bullet That’ll Fix Everything

In recent years, email marketers have been plagued with lower open and click rates, higher unsubscribe rates, reduced deliverability and more and more dormant subscribers. ...

by Tamara Omerovic · Jun 5, 2025

The 6 HubSpot Marketing Dashboards Your Agency Needs to Fully Automate Client Reporting
Dashboards & Visualization

The 6 HubSpot Marketing Dashboards Your Agency Needs to Fully Automate Client Reporting

When we initially started the Databox Partner Program in January 2017, only about 10 brave HubSpot agencies were willing to give us a shot. Those 10 ...

by Tamara Omerovic · Sep 2

4 Telling Signs That Your Business Has Hit A Ceiling [Interview]
Goals & Forecasts

4 Telling Signs That Your Business Has Hit A Ceiling [Interview]

Perhaps you started your business for increased flexibility in your life. You wanted to be your own boss and make your own rules. Or, maybe ...

by Tamara Omerovic · Dec 3, 2021

7 Reasons to Take This Sales & Marketing Alignment Survey from We Are Marketing
Marketing

7 Reasons to Take This Sales & Marketing Alignment Survey from We Are Marketing

Two days ago, I received a survey from my friends at two marketing agencies, MPull and We Are Marketing. It was on one of my favorite topics: ...

by Peter Caputa IV · Jun 23, 2017

How To Discover Your Product’s Most Compelling Value Proposition Within 72 Hours
Marketing

How To Discover Your Product’s Most Compelling Value Proposition Within 72 Hours

You have just 10 seconds to communicate your product’s value to the typical first-time website visitor, according to the Nielsen Norman Group. Therefore, you need ...

by Tamara Omerovic · Jun 5, 2025

10 Agile Marketing Leaders Quadrupled Their Productivity With These Exact Steps
Marketing

10 Agile Marketing Leaders Quadrupled Their Productivity With These Exact Steps

Converting your team to Agile can be a massive undertaking with plenty of internal skepticism. Sure, every member of the marketing team may be over-worked, ...

by Tamara Omerovic · Jun 5, 2025