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Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.

Garbage In, Garbage Out – The Impact of Data Quality on Data Insights
Marketing

Garbage In, Garbage Out – The Impact of Data Quality on Data Insights

We have some spectacular new tools for gathering, analyzing and visualizing sales/marketing data these days. Most of us assume that all data points are created equal. ...

by Tamara Omerovic · Apr 14, 2023

How Companies like Apple, Facebook (And Others) Build Habit-Forming Products
Customer Success

How Companies like Apple, Facebook (And Others) Build Habit-Forming Products

It’s been over four years since Hooked was first published and that bright yellow cover still manages to catch my eye throughout the workday. (It ...

by Tamara Omerovic · Mar 8, 2018

Now You Can Track & Visualize Your Eventbrite KPIs in Real Time [New Integration]
Marketing

Now You Can Track & Visualize Your Eventbrite KPIs in Real Time [New Integration]

Ready to take your event marketing strategy to new heights? Starting today, Databox can help. We’re excited to officially announce our new integration with Eventbrite, ...

by Tamara Omerovic · Mar 9, 2018

Improve Marketing Agency Efficiency with These 20 Software Tools
Agencies

Improve Marketing Agency Efficiency with These 20 Software Tools

In the 2018 HubSpot Agency Growth Report, representatives from over 1000 digital marketing agencies shared their biggest pains from 2017. Agencies were asked about the ...

by Tamara Omerovic · Jun 5, 2025

How To Improve Sales & Marketing Alignment, According to 23 Inbound Marketing Experts
Marketing

How To Improve Sales & Marketing Alignment, According to 23 Inbound Marketing Experts

In HubSpot’s State of Inbound 2017 report, 6000 respondents were polled on the current state of alignment between marketing and sales teams. As you can ...

by Tamara Omerovic · Jan 21, 2022

Turn More Leads Into Customers With These Tactics from 24 Experienced Digital Marketers
Marketing

Turn More Leads Into Customers With These Tactics from 24 Experienced Digital Marketers

The handoff of qualified leads from marketing to sales is notoriously tricky. On one hand, if a marketer delivers a high volume of low quality ...

by Tamara Omerovic · Jun 3, 2025

How an Agency Can Save You Money with HubSpot
Agencies

How an Agency Can Save You Money with HubSpot

Milk and cookies. Peanut butter and jelly. HubSpot and marketing. Some things just go together, and for today’s businesses, that last pairing is especially important. ...

by Megan Prangley · Feb 28, 2018

The 5 Sales Every Profitable Agency Masters
Agencies

The 5 Sales Every Profitable Agency Masters

“When I grow up, I want to run a low-growth, low-margin business with lots of competition”… said no one ever. But, if you’re running a ...

by Peter Caputa IV · Nov 5, 2021

How One SaaS Startup Achieved Profitability in 2 Years
Goals & Forecasts

How One SaaS Startup Achieved Profitability in 2 Years

Andy Cook, cofounder of Tettra, was having trouble raising money. The company that he and his childhood friend, Nelson Joyce, had founded was running out ...

by Tamara Omerovic · Jun 2, 2025

65 Common SEO Mistakes (And How The Experts Fix Them)
Marketing

65 Common SEO Mistakes (And How The Experts Fix Them)

SEO is an incredibly complicated subject. Rather than put in the time and energy to understand the entire discipline, many marketers choose to stick to ...

by Tamara Omerovic · Jun 5, 2025

The Only Google Analytics Acquisition Dashboard You’ll Ever Need [Data Snacks]
Dashboards & Visualization

The Only Google Analytics Acquisition Dashboard You’ll Ever Need [Data Snacks]

Data Snacks is a video series from Databox that shares bite-sized tips to help you be more data-driven. Acquisition reporting, and more specifically channel attribution, is ...

by Tamara Omerovic · Jun 10, 2024

The 10 Most-Tracked HubSpot Marketing Metrics [Original Data]
Hubspot

The 10 Most-Tracked HubSpot Marketing Metrics [Original Data]

This data was sourced from just over 49,000 Datablocks used to track HubSpot Marketing metrics in Databox. (What is a Datablock?) Despite continuous proclamations of ...

by Tamara Omerovic · Jun 5, 2025

It’s Now Easier Than Ever to Find, Track, & Visualize Your KPIs in Databox
Marketing

It’s Now Easier Than Ever to Find, Track, & Visualize Your KPIs in Databox

Databox has always been focused on simplifying the task of monitoring the metrics that matter. Improving that experience across the board is a constant among ...

by Tamara Omerovic · Feb 20, 2018

How This 2-Person Agency Helps Clients Understand The Story Behind Their Data
Agencies

How This 2-Person Agency Helps Clients Understand The Story Behind Their Data

Before Advancify became a Databox Partner, the two founders, Kris and Matt, actually had a pretty refined process for tracking data. They used Google Analytics as ...

by Tamara Omerovic · Apr 22, 2022

How to Generate B2B Leads Online
Marketing

How to Generate B2B Leads Online

“Our customers don’t shop online.” We hear this all the time from businesses that predate the digital revolution. Construction, manufacturing, healthcare, distributors executives–because they are ...

by Bill Peatman · Mar 29, 2022

Think Simple: Apple’s Product & Advertising in the Steve Jobs Era
Goals & Forecasts

Think Simple: Apple’s Product & Advertising in the Steve Jobs Era

On the day Ken Segall first met Steve Jobs, his heart was beating through his chest. It was 1989, and Segall had accepted a role ...

by Tamara Omerovic · Sep 19, 2021

The Tools & Technology That Fuel Agency Growth
Agencies

The Tools & Technology That Fuel Agency Growth

Elyse Flynn Meyer saw firsthand how HubSpot, and more broadly, inbound marketing would change the way that businesses marketed themselves. First, as a user working ...

by Tamara Omerovic · Feb 12, 2018

Here’s How We Increased LinkedIn Traffic by Almost 300% in One Month [Data Snacks]
Marketing

Here’s How We Increased LinkedIn Traffic by Almost 300% in One Month [Data Snacks]

Data Snacks is a new video series from Databox that shares bite-sized tips to help you be more data-driven. Last month we increased referral traffic ...

by Tamara Omerovic · Jun 10, 2024

Facebook Ads Features The Experts Gush About
Marketing

Facebook Ads Features The Experts Gush About

Are Facebook Ads right for you? Probably — the Facebook Ads product has a solution for pretty much every type of marketer. Are you a ...

by Tamara Omerovic · Jun 5, 2025

The Top 10 Databox Datablocks for Google Analytics
Google Analytics

The Top 10 Databox Datablocks for Google Analytics

Now that Impulse Creative is all aboard the Databox train to way easier data reporting, some Datablocks are rising above others as more helpful for ...

by Remington Begg · Jun 5, 2025

Drift’s Approach for Getting Closest to the Customer
Marketing

Drift’s Approach for Getting Closest to the Customer

“Whoever gets closest to the customer, wins.” This is the ideal–the mission–that Drift, a conversational marketing platform, is built off of. It informs every aspect ...

by Tamara Omerovic · Sep 24, 2021