Adsense Dashboard Template

Template created by Databox Databox
Use this free, easy-to-use Adsense Dashboard Template to track your Adsense ad campaigns’ performance and determine what improvements need to be made to boost revenue. Visually monitor your earnings, clicks, number of views, and so on.

Uses one-click integrations:

  • Google AdSense Google AdSense

If you don’t use Google AdSense, you can pull data from any of our 70+ one-click, native integrations or from spreadsheets, databases and other APIs.

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What you’ll learn from this Adsense Dashboard Template:

By connecting your Adsense account, get answers to the following:

  • How can I track my earnings from Adsense? Instantly track your revenue from running ads on your site, as well as the average earnings per one thousand impressions for your chosen time period. Compare your earnings for the current time period to the same time last week, month, quarter, or year.

    Discover trends such as a steady decline or increase in earnings and impressions RPM, or a sharp dip or spike--dig in to learn why this happened.

  • How do I measure the performance of my Adsense campaigns? Get complete visibility of the performance of your Adsense campaign anytime, anywhere. Track valuable metrics such as Estimated Earnings, Page RPM, Page Impressions, Clicks, CPC, Impressions RPM, and Page Views CTR.
  • How much revenue do I generate from monetizing my website? View the total dollar amount earned from monetizing your website content through targeted ads. Also, see the estimated earnings you’d accrue from running ads on your website during a given time period.
  • How do I check my estimated earnings for my chosen bid type? See how much you can earn from running ads within a given time period based on your chosen bidding strategy, that is, CPC (Cost per Click), CPM (Cost-per-thousand impressions), vCPM (Active View cost-per-thousand-impressions), and CPE (Cost-per-engagement).
  • What country generates the most ad revenue for my business? Estimate the earning potential of ads on your website for each country AdSense covers. Use this data to optimize your ad monetization strategy for those countries that are more likely to drive more ad revenue for your business

Pull additional data using our robust integration with Google AdSense.

What else can you track and visualize with our robust integration with AdSense? When it comes to analyzing your campaigns, pretty much anything:

  • Impressions and clicks
  • Pageviews
  • Earnings overview
  • Page click-through rate
  • Engagement by Ad, Ad Group, Ad Campaign, and more

There are numerous metrics and metric combinations you can track using AdSense. And in Databox, you can quickly visualize dozens of AdSense metrics in various ways.

Read more about Databox’s Google AdSense integration.

Google AdSense Google AdSense metrics included in this template
  • Clicks

    The number of times a User Clicked on a standard Content Ad during the specified Date Range.

  • CPC (Cost per Click)

    The amount you earn each time a User Clicks on your Ad during the specified Date Range. CPC is calculated by dividing the Estimated Revenue by the number of Clicks Received.

  • Estimated earnings

    The amount of Estimated earnings of the Publisher during the specified Date Range. This amount is an Estimate that is subject to change when your Earnings are verified for accuracy at the end of every month.

  • Estimated earnings by Bid Type

    The amount of Estimated earnings of the Publisher during the specified Date Range split up by Bid Type. This amount is an Estimate that is subject to change when your Earnings are verified for accuracy at the end of every month.

  • Estimated earnings by Country

    The amount of Estimated earnings of the Publisher during the specified Date Range split up by Country. This amount is an Estimate that is subject to change when your Earnings are verified for accuracy at the end of every month.

  • Estimated earnings by Network

    The amount of Estimated earnings of the Publisher during the specified Date Range split up by Network. This amount is an Estimate that is subject to change when your Earnings are verified for accuracy at the end of every month.

  • Impressions

    Number of Impressions during the specified Date Range. An Impression is counted for each Ad Request that returns at least one Ad to the Site. It is the number of Ad Units (for Content Ads) or Search Queries (for Search Ads) that showed Ads.

  • Impressions RPM

    The Impression Revenue per thousand Impressions (RPM) is Average Earnings per one thousand Impressions during the specified Date Range.

  • Impressions by Network

    Number of Impressions during the specified Date Range split up by Network. An Impression is counted for each Ad Request that returns at least one Ad to the Site. It is the number of Ad Units (for Content Ads) or Search Queries (for Search Ads) that showed Ads.

  • Page Views CTR

    The Ratio of individual Page Views that resulted in a Click during the specified Date Range.

  • Page Views RPM

    The Revenue per thousand Page Views during the specified Date Range. This is calculated by dividing your Estimated Revenue by the number of Page Views multiplied by 1000.

  • Page Views

    Number of Page Views during the specified Date Range. A Page View is what Google counts in your reports every time a User Views a Page displaying Google Ads. We count one Page View regardless of the number of Ads displayed on that Page.

  • Total Earnings

    Total number of Estimated Earnings. No historical data is available from before the initial connection.

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Explore all of Databox’s functionalities:

Customize this dashboard with Databox

Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.

The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.

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