Google Analytics 4
Total Revenue Total Revenue is a key performance indicator that measures the overall amount of money generated by sales of products or services over a specific period of time.
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Performance ScreenDownload this free Google Analytics 4 Acquisitions dashboard template to dig deeper into your traffic sources, monitor user behavior, and keep an eye on how it all impacts your revenue.
Download this free dashboard to get full insights into your online sales. Keep an eye on your product performance, conversion rate, and revenue.
Use this GA4 advanced report to share high-level and in-depth metrics of your website performance. Present key insights like Sessions, Pageviews, Audience Behavior, and more.
TikTok Ads
The Conversion metric measures the number of desired user actions taken on an ad, such as making a purchase or filling out a form, in relation to the number of ad impressions or clicks. It indicates the effectiveness of an ad in driving valuable actions and helps optimize ad campaigns for better results.
Google Analytics 4
Sessions are a collection of interactions that take place on a website within a specified time frame. Each session can include multiple pageviews, events, and other actions taken by a user.
Google Analytics 4
The Session Conversion Rate is a metric that measures the percentage of sessions on a website that result in a conversion, such as a purchase or form submission. It helps businesses understand how effective their website is at driving conversions.
Google Analytics 4
The percentage of Users who triggered any Conversion Event.
Google Analytics 4
The Transactions metric in Google Analytics 4 tracks the number of successful purchases made on your website or app and allows you to measure the monetary value of those transactions. It gives you insights into your conversion rates, revenue, and e-commerce performance.
Google Analytics 4
The Ecommerce Purchases metric measures the total number of completed purchases made on an ecommerce website, including the quantity of items purchased and revenue generated.
Google Analytics 4
Engaged Sessions is a Google Analytics 4 metric that measures the number of sessions where users engaged with the website or app. Engagement is defined as the amount of time spent actively interacting with the content, such as scrolling, clicking, or watching videos.
Google Analytics 4
Conversions is a performance metric that measures the number of times visitors complete a desired action on your website, such as a purchase, form submission, or app installation. It helps you track the effectiveness of your marketing campaigns and optimize your website to increase conversions.
Google Analytics 4
The Active Users metric in Google Analytics 4 counts the number of unique users who have engaged with your website or app during a specific time period.
Google Analytics 4
Average Purchase Revenue is a metric in Google Analytics 4 that measures the average revenue generated per transaction. It helps businesses understand the value of each purchase and identify opportunities to increase revenue per customer.
Google Analytics 4
The Average Revenue Per Paying User (ARPPU) is a metric that measures the average revenue generated by each paying customer over a specified time period. It helps businesses determine how much value they are deriving from their paying customers and to identify areas that need improvement to increase revenue.
Google Analytics 4
The Event Count metric in Google Analytics 4 measures the total number of times a specific event has occurred on your website or app, giving you insight into user engagement and behavior.
Google Analytics 4
New Users metric represents the number of unique, first-time users to a website or app during a specific time period. It helps measure the growth of a business's audience and identify opportunities for acquisition and retention strategies.
Google Analytics 4
Purchase Revenue is a metric that shows the total amount of revenue generated from online purchases made on a website or app.
Google Analytics 4
Views is a metric in Google Analytics 4 that tracks the number of times a particular page or screen is viewed by a user on your website or app.
Google Analytics 4
Total Users metric counts the number of unique users who visited a website or app within a given time period, regardless of how many times they visited or actions they took.
HubSpot Marketing
The Sessions metric in Hubspot measures the number of times a user interacts with a website within a specific period. It includes all page views, clicks, and other actions taken by the user during that time.
HubSpot Marketing
New Customers (w/o Offline Source) is a Hubspot metric that shows the number of new customers gained through online channels, excluding any offline sources. It helps track the effectiveness of online marketing efforts and identify areas for improvement.
LinkedIn Company Pages
Total Engagements on LinkedIn Company Pages is a measure of all reactions likes, comments, shares, and clicks that your page content receives. It reveals overall audience interest and engagement levels with your brand.
LinkedIn Company Pages
Company Home Page Views (desktop) metric measures the number of times your LinkedIn Company Page is viewed by users on desktop devices, providing insights into overall visibility and engagement levels.
Facebook Ads
Purchase ROAS is a metric that helps measure the effectiveness of Facebook Ads campaigns based on the revenue generated compared to the money spent on the ads. It is calculated by dividing the revenue generated by the amount spent on the campaign. A high Purchase ROAS indicates a profitable campaign.
Facebook Ads
Purchases is a metric in Facebook Ads that measures the number of completed transactions on your website, app or Facebook page as a result of your ad. It is a key measure of the advertising ROI and can be used to optimize your ad campaigns for increased sales and revenue.
Facebook Ads
Purchases Conversion Value is a metric that shows the total value of the purchases made by people who clicked on your Facebook ads. It helps you track the revenue generated by your ads and optimize your campaigns accordingly.
Facebook Ads
The Add to Cart metric measures the number of times users have clicked on the "Add to Cart" button on an ad or product page, indicating their interest in purchasing a product.
Facebook Ads
The Ads to Cart Conversion Value is a metric that measures the total amount of revenue generated from purchases made by users who added items to their cart after clicking on your Facebook ad.
Microsoft Advertising
Conversions metric represents the number of times a user completes a desired action after clicking on your Bing Ads campaign, such as making a purchase or filling out a form.
Microsoft Advertising
The Spend metric refers to the amount of money spent by an advertiser on their campaigns over a specific period of time. It reflects the total cost of running ads, including clicks, impressions, and other costs associated with advertising on Bing.
WooCommerce
Total Sales is a metric that represents the overall revenue generated from all products or services sold by a business within a specific period.
WooCommerce
Net Sales represents the total revenue generated from the sale of products or services, less any discounts, returns, or refunds.
WooCommerce
The Orders Placed metric indicates the total number of orders that have been successfully placed by customers on an online store.
Stripe
New Customers metric represents the number of unique customers who have made their first payment or transaction with your business within a given time period.
Stripe
Gross Volume measures a company's total transaction value, incl. revenue, fees, taxes, and refunds. Key for growth, pricing, and data-driven decisions.
X (Twitter)
The tweets metric represents the number of times a user creates or publishes a tweet on Twitter. It indicates the level of activity and engagement of a user on the platform.
Google Ads
The Conversions metric measures the number of desired actions taken by users on your website after clicking on your ad, such as completing a purchase or filling out a form.
Google Ads
The All Conversions metric is a measure of all desired actions taken by users on your website after clicking an ad, including purchases, form submissions, and phone calls.
Google Ads
The Conversion Value metric represents the total value of all conversions completed by an advertiser during their ad campaign, taking into account the assigned value of each conversion. It is a measure of the success and ROI of the campaign.
HubSpot CRM
Deals Created is a sales metric in HubSpot CRM that measures the total number of new deals created within a specified time period. It helps teams track their sales performance and evaluate the effectiveness of their sales strategies.
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