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The Spend metric refers to the amount of money spent by an advertiser on their campaigns over a specific period of time. It reflects the total cost of running ads, including clicks, impressions, and other costs associated with advertising on Bing.

With Databox you can track all your metrics from various data sources in one place.

Spend 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Spend"?
The Spend metric represents the total amount of money that advertisers have spent on their campaigns. This includes the cost of clicks, impressions, and other ad interactions. By tracking spend, advertisers can monitor their advertising budget and adjust their bids and targeting strategies to increase their return on investment (ROI). The Spend metric is a key performance indicator for measuring the effectiveness and cost-efficiency of campaigns.
Example: A small business owner uses the Spend metric to track their monthly advertising budget, ensuring they don't exceed their allocated funds.
This metric has one or more equivalents:

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Spend in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Spend using Databox, follow these steps:

  1. 1
    Connect Microsoft Advertising that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Spend on the Performance screen
  6. 6
    Get Spend performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Spend
Microsoft Advertising integration with Databox Track Spend from Microsoft Advertising in Databox GET STARTED

Microsoft Advertising Spend included in Dashboard Templates 1

  • Live view

    Microsoft Advertising Overview

    This dashboard gives you an overview of all the key metrics in your Microsoft Advertising account

    Microsoft Advertising

Basics

  • Description
    The Spend metric refers to the amount of money spent by an advertiser on their campaigns over a specific period of time. It reflects the total cost of running ads, including clicks, impressions, and other costs associated with advertising on Bing.
  • Category
    Advertising
  • Subcategory
    Spend
  • Date Added
    2017-09-25
  • Default Format
    PrefixCurrency
  • Cumulative Support
    Yes
  • Units
    Yes
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    http://soapproxy.prod/

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