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Google Ads Conversions

The Conversions metric measures the number of desired actions taken by users on your website after clicking on your ad, such as completing a purchase or filling out a form.

With Databox you can track all your metrics from various data sources in one place.

Conversions 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Conversions"?
The Conversions metric in Google AdWords is used to track the number of actions that are valuable to your business, such as sales, leads, or sign-ups, that are generated by your ads. It helps to measure the effectiveness of your ad campaign in achieving your business objectives. By analyzing conversion data, you can optimize your bidding strategies and campaigns to increase your return on investment.
Example: Conversions metric example: A shoe e-commerce website measures conversions when a customer purchases a pair of shoes after clicking on their Google Ad.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Conversions in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Conversions using Databox, follow these steps:

  1. 1
    Connect Google Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Conversions on the Performance screen
  6. 6
    Get Conversions performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Conversions
Google Ads integration with Databox Track Conversions from Google Ads in Databox GET STARTED

Google Ads Conversions included in Dashboard Templates 2

  • Live view

    Google Ads: Competitive Health Template

    This dashboard leverages rolling Adwords traffic trends and KPIs to constantly monitor the competitive search landscape that your account occupies.

    Google Ads
  • Live view

    Google Ads PPC Performance

    The AdWords PPC dashboard template gives a complete view of all the fundamental ad metrics, including cost-per-click, click-through rate and impressions.

    Google Ads

Google Ads Conversions included in Report Templates 1

  • Details

    Google Ads Report Template

    Use this Google Ads report to share and present insights into campaign performance, keyword performance, CPC, conversation rates, and more.

    Google Ads

General

  • Description
    The Conversions metric measures the number of desired actions taken by users on your website after clicking on your ad, such as completing a purchase or filling out a form.
  • Category
    Advertising
  • Subcategory
    Conversions
  • Date Added
    2016-06-03

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from first day of this month 3 years ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    0.00
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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