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Google Analytics 4 New Users

New Users metric represents the number of unique, first-time users to a website or app during a specific time period. It helps measure the growth of a business's audience and identify opportunities for acquisition and retention strategies.

With Databox you can track all your metrics from various data sources in one place.

New Users 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "New Users"?
The New Users metric in Google Analytics 4 represents the number of unique visitors who have entered a website or app for the first time within the specified reporting timeframe. This metric is useful for tracking visitor acquisition and assessing the effectiveness of marketing campaigns in attracting new audiences. It can also help identify areas where improvements can be made to optimize the user experience and increase engagement with new visitors.
Example: The marketing team wants to track new visitors to their website and measure the effectiveness of their ad campaigns targeting first-time customers. They use the New Users metric to monitor the success of their campaigns over time.
This metric has one or more equivalents:
Mixpanel integration with Databox New Users

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track New Users in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track New Users using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put New Users on the Performance screen
  6. 6
    Get New Users performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of New Users
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google Analytics 4 integration with Databox Track New Users from Google Analytics 4 in Databox GET STARTED

Google Analytics 4 New Users included in Dashboard Templates 3

  • Live view

    Top of Funnel Website Performance

    This dashboard gives an overview of user acquisition and behavior on your website based on Google Analytics data.

    HubSpot Marketing Google Analytics 4
  • Live view

    E-commerce Customers Overview (WooCommerce + GA4)

    This E-commerce Customer Overview dashboard includes WooCommerce and Google Analytics 4 to provide key insights into customer sales performance and audience trends. It includes customer traffic metrics and sales metrics.

    WooCommerce Google Analytics 4
  • Live view

    Monthly Marketing Performance (HubSpot & GA4)

    The Monthly Marketing dashboard template examines Google Analytics 4 and HubSpot Marketing for a complete view of traffic and user acquisition.

    HubSpot Marketing Google Analytics 4

Google Analytics 4 New Users included in Report Templates 3

  • Details

    💯 E-commerce Sales Report Template (Shopify)

    Track GMV, revenue, AOV, conversion rates, and more—powered by data from Shopify and GA4. Designed for e-commerce leaders, marketing teams, and operations managers to drive growth and retention.

    Shopify Stripe Google Analytics 4
  • Details

    Google Analytics 4 Report Template

    Use this Google Analytics 4 report to analyze and share insights into website engagement, audience behavior, and content marketing efforts.

    Google Analytics 4
  • Details

    Google Analytics 4 Advanced Report Template

    Use this GA4 advanced report to share high-level and in-depth metrics of your website performance. Present key insights like Sessions, Pageviews, Audience Behavior, and more.

    Google Analytics 4

General

  • Description
    New Users metric represents the number of unique, first-time users to a website or app during a specific time period. It helps measure the growth of a business's audience and identify opportunities for acquisition and retention strategies.
  • Category
    Website Analytics
  • Subcategory
    Users
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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