If you don’t use Google AdMob, you can pull data from any of our 70+ one-click, native integrations or from spreadsheets, databases and other APIs.
By connecting your Google Analytics account, you’ll learn:
What else can you track and visualize with our deep integration with Google AdMob? When it comes to analyzing your campaigns, pretty much anything:
There are numerous metrics and metric combinations you can track using Google AdMob. And in Databox, you can quickly visualize dozens of Google AdMob metrics in various ways.
Read more about Databox’s Google AdMob integration.
The number of times Users Click an Ad during the specified Date Range.
The amount of Estimated Earnings of the Publisher during the specified Date Range. This amount is an Estimate that is subject to change when your Earnings are verified for accuracy at the end of every month.
The amount of Estimated Earnings of the Publisher during the specified Date Range split up by Ad Type. This amount is an Estimate that is subject to change when your Earnings are verified for accuracy at the end of every month.
The amount of Estimated Earnings of the Publisher during the specified Date Range split up by Country. This amount is an Estimate that is subject to change when your Earnings are verified for accuracy at the end of every month.
Number of Ads shown to Users of an App during the specified Date Range. An impression is counted when one or more Pixels of the ad creative is visible on a device's screen.
Revenue per 1000 Impressions (RPM); the Estimated Earnings accrued for every 1000 Impressions an Ad Receives during the specified Date Range.
Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.
The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.
Visualizing your performance data in a way that’s easy for everyone to interpret is the first step toward improving your ad campaigns’ performance. So, what can you do when some of these metrics are trending down?
We’ve collected a few resources that contain tips from hundreds of other marketers on how to improve your bidding strategy, user engagement, ane engagement, earnings, and overall campaign performance:
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