Blog
Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.
How to Build a Great SEO Client Dashboard? A Step-By-Step Video Tutorial
Managing SEO campaigns for clients can come with its fair share of challenges! Not only do clients struggle to understand the complexity of this ever-changing ...
by Monise Branca · Jul 17, 2025
How to Use Drop Down Menus to Make Interactive Charts and Dashboards in Excel?
Are you preparing a dashboard for your next meeting with the stakeholders, but are afraid that it simply isn’t too interactive? Sure, you threw in ...
by Filip Stojanovic · Feb 24
Business Metrics – Definition, Classification, and Examples
How do you measure your company’s performance? Are you making a thorough analysis of your work, sales, and financial results, or simply following your gut ...
by Marija Hladni · Mar 15, 2024
How to Create a Complete SEO Dashboard in Google Data Studio
Ranking first on Google’s SERP is everyone’s wish. Some may even think it’s easy—you create high-quality content, and voila! One day, you wake up in ...
by Stefana Zaric · Apr 12, 2023
Create an Excel Dashboard from Scratch in 8 Steps (or Just 3 with Databox)
Excel has always been one of the main go-to tools for executives who are looking to create spreadsheets in which they can gather data and ...
by Filip Stojanovic · Jul 1, 2025
Salesforce Report Builder: A Step-By-Step Guide on How to Create Powerful Reports
Are you struggling to create meaningful reports for your company? Does the sales team still provide you with spreadsheets for forecasts and you have to ...
by Filip Stojanovic · Nov 13, 2023
Track and Visualize Your TikTok Ads Metrics with Databox
There is no question that TikTok is slowly becoming one of the more important social platforms for social media marketing. It has been named the ...
by Marija Hladni · Jun 2, 2022
Comparing Your Current Blog Performance to Previous Periods
Today we are going to talk about blog performance. Managing a blog, whether it is a business one or a personal one, requires commitment. So ...
by Marija Hladni · Jun 1, 2022
Twitter Advertising: Is It Worth It? 57 Marketers Share Their Opinions
While many marketers continue to throw the majority of the ad budget to Google and Facebook, they’d be foolish to continue to ignore other platforms ...
by Jessica Malnik · May 23, 2023
Data Trend Analysis in Google Analytics: 7 Best Practices for Measuring Your Marketing Performance
So, you followed the marketing advice to set up a Google Analytics account for your website, and you’ve given it time to collect data. Now, ...
by Melissa King · Apr 23, 2024
6 Most Important Sales Enablement Metrics for Any Business
Businesses using sales enablement see a 49% close rate on forecasted deals. But is your sales enablement program helping you achieve such a win rate? ...
by Masooma Memon · Nov 13, 2023
Shopify Sales Reports: Definitions, Metrics, & Templates to Grow Your Online Store
Shopify’s analytics and reports are a very powerful feature that gives you the means to review almost any customer interaction made within your Shopify store ...
by Stefana Zaric · Nov 24, 2022
Sales Forecast Report: How to Create One and What Should You Include?
Being optimistic about the future of your company is great and it can have a big influence on the morale of both your employees and ...
by Filip Stojanovic · Apr 11, 2025
8 PPC Metrics You Should Track to Improve Campaign Performance
If you have ever spent time in Google Ads, then you know how easy it is to feel overwhelmed by the sheer amount of data ...
by Jessica Malnik · May 16, 2022
Don’t Know How to Interpret Your Data? Use This Playbook to Master Data Management
Data is everywhere. Whether you’re an executive, a manager, or just trying to keep your head above water in your day-to-day job, the chances are ...
by Jeremy Moser · Jun 26, 2024
Drill Down vs. Drill Through Reports: 13 Ways to Use Each to Analyze Your Marketing Performance
According to Databox’s state of business reporting, most companies believe that more than half of their employees are data proficient. Additionally, over 75% of companies ...
by Stefana Zaric · Sep 5, 2023
How to Set Marketing Goals for Your Ecommerce Website: 3 Expert Strategies
If you are like most ecommerce businesses, you are likely setting goals based on what you think needs to happen. While this can work, it ...
by Jessica Malnik · Nov 24, 2022
Short Term Goals vs. Long Term Marketing Goals: Biggest Goal-Setting Mistakes
You’d assume goal setting is a child’s play. But when David from the team asks about the quarter’s short term and long term marketing goals, ...
by Masooma Memon · May 11, 2022
Data Literacy for the Data Phobic: 7 Ways to Boost Data Literacy Across Your Team
Data gives you a competitive edge. It also helps you make better business decisions. Not to mention, it helps you better understand your target audience, ...
by Masooma Memon · May 5, 2022
6 Link Building Metrics to Report on the Success of Your Outreach Campaigns
Understanding your link building campaign’s ROI can be more than confusing unless you know which link building metrics to look at. But this is where ...
by Masooma Memon · Apr 10, 2025
A Detailed Guide to Partnership Marketing: Modern Way to Grow Your Business
Think about when you make non-routine purchases. Where do you learn about solutions to your needs and desires? Which sources do you consult to make ...
by Sam O'Brian · May 12, 2023