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40 Advanced Google Sheets Tips for Marketing Pros
Marketing

40 Advanced Google Sheets Tips for Marketing Pros

Data is the lifeblood of effective marketing, essential for solving problems and identifying opportunities. “You can’t manage what you don’t measure.” This quote, commonly attributed ...

Author's avatar by Jack David Hildebrand | May 5, 2022
The 11 Best Marketo Integrations for Marketers
Marketing

The 11 Best Marketo Integrations for Marketers

Marketo, also known as Marketo Engage, automates marketing processes like lead generation, A/B testing, and analytics. It also has more than 550 integration partners to ...

Author's avatar by Melissa King | Jun 27, 2022
How Long Should a Facebook Video Ad Be?
Facebook Pages

How Long Should a Facebook Video Ad Be?

A picture is worth more than a thousand words – and a thousand words alone can get a marketer’s point across quite easily. That’s why ...

Author's avatar by Mariana Santiago | Apr 8, 2022
Shopify vs. WooCommerce: How to Determine the Right Platform for Your Online Store
Marketing

Shopify vs. WooCommerce: How to Determine the Right Platform for Your Online Store

Whether you are launching a brand new eCommerce store or switching to a different eCommerce platform, this process can be overwhelming and time-consuming.  There are ...

Author's avatar by Jessica Malnik | Sep 12, 2023
Instagram Ads For Beginners: 8 Tips for Creating High-Performing Instagram Ads
Instagram

Instagram Ads For Beginners: 8 Tips for Creating High-Performing Instagram Ads

In 2020, Instagram had 1 billion active users. If you have an audience that uses Instagram, that’s a lot of eyes your ads can reach. ...

Author's avatar by Melissa King | Jun 19, 2024
6 Best Free Time Management Tools
Leadership

6 Best Free Time Management Tools

Time management – the very phrase itself has a sort of weight to it. It’s the kind of heft that similar phrases can throw around ...

Author's avatar by Mariana Santiago | Feb 7, 2024
How Growth Machine Turns Podcast Episodes Into Attributable Conversions
Agencies

How Growth Machine Turns Podcast Episodes Into Attributable Conversions

Recently, John Bonini connected with Amanda Natividad, Head of Marketing at Growth Machine, for an episode of our Metrics & Chill podcast. Amanda told John ...

Author's avatar by Kiera Abbamonte | Feb 20, 2024
The 7 Most Important Google Analytics Filters for Marketers
Google Analytics

The 7 Most Important Google Analytics Filters for Marketers

Google Analytics filters can make life easy for you, helping you sift through data with a fine-tooth comb to pinpoint exactly how you’re performing. But ...

Author's avatar by Masooma Memon | Jul 30, 2021
The 11 Best Ecommerce Payment Processing Tools
Marketing

The 11 Best Ecommerce Payment Processing Tools

How do you accept payments online? e After you decide on what products you are going to sell, this is the next question you will ask ...

Author's avatar by Jessica Malnik | Dec 6, 2022