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Articles by Stefana Zaric

About the author

Stefana Zarić is a freelance writer & content marketer. Other than writing for SaaS and fintech clients, she educates future writers who want to build a career in marketing. When not working, Stefana loves to read books, play with her kid, travel, and dance.

Latest posts

9 Underutilized Marketing Channels for Small Businesses in 2024
Marketing

9 Underutilized Marketing Channels for Small Businesses in 2024

Operating within limited marketing budgets and an increasingly competitive playing field are tough hurdles to face for a small business. We get it. Trying your ...

Author's avatar by Stefana Zaric | Jun 5
Salesforce Report Types Guide: 4 Reports Every Sales Pro Should Use
Reporting

Salesforce Report Types Guide: 4 Reports Every Sales Pro Should Use

Are there weak spots in your sales pipeline? What was your average deal value in the last quarter? Or the average sales cycle length? Monitoring ...

Author's avatar by Stefana Zaric | Mar 10
Goals Based Reporting: Everything You Need to Know
Reporting

Goals Based Reporting: Everything You Need to Know

You already know how to organize your data in a traditional report. “We did this in July, and in August, our numbers are looking much ...

Author's avatar by Stefana Zaric | Apr 9, 2024
Internal vs. External Reporting: What Are the Differences?
Reporting

Internal vs. External Reporting: What Are the Differences?

How should I organize my report? How in-depth should it be? What information should I highlight? If there were thought bubbles above your head right ...

Author's avatar by Stefana Zaric | Apr 9, 2024
What Is Dashboard Reporting: 101 Guide
Dashboards & Visualization

What Is Dashboard Reporting: 101 Guide

Are you looking for an easy way to monitor your KPIs so you can react timely to grab an opportunity or solve a problem? Would ...

Author's avatar by Stefana Zaric | Mar 18
10 Best AI Writing Tools (Recommended by 200+ Marketers)
Marketing

10 Best AI Writing Tools (Recommended by 200+ Marketers)

There’s plenty of controversy around AI, but one thing is clear—we can’t escape it. So, we might as well learn how to use it to ...

Author's avatar by Stefana Zaric | Apr 9, 2024
24 Types of Business Reports You Need in 2025
Reporting

24 Types of Business Reports You Need in 2025

The reasons for writing business Reports are pretty compelling. Without them, you can’t have a complete overview of any past periods to evaluate your performance, ...

Author's avatar by Stefana Zaric | Jun 3
Google Analytics Benchmarking Reports: Use Cases, Examples & Best Practices
Reporting

Google Analytics Benchmarking Reports: Use Cases, Examples & Best Practices

Every business thrives at its own pace. But to understand how and where your business needs to change to improve performance, one of the things ...

Author's avatar by Stefana Zaric | Aug 25, 2023
What Is Strategic Reporting? Draw Inspiration from 4 Report Examples To Be Inspired By
Reporting

What Is Strategic Reporting? Draw Inspiration from 4 Report Examples To Be Inspired By

If you look back at the previous month in your company, what questions come to your mind? Something like: did we reach our goals? How ...

Author's avatar by Stefana Zaric | May 2, 2024
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