Author's avatar

Masooma Memon

About the author

Masooma is a freelance writer for SaaS and a lover to-do lists. When she's not writing, she usually has her head buried in a business book or fantasy novel.

Latest posts

30 Ways to Come Up With Great Blog Topic Ideas
Marketing

30 Ways to Come Up With Great Blog Topic Ideas

So you have your digital pen at the ready, a steaming cup of coffee sits on your desk, and your blog post publishing date is ...

Author's avatar by Masooma Memon | Mar 21, 2023
How to Optimize Twitter Ads: Use These 17 Tips to Get Better Results
Marketing

How to Optimize Twitter Ads: Use These 17 Tips to Get Better Results

Have you been planning to run Twitter ads, but haven’t been able to make up your mind yet? Or, you’ve given them a shot, but ...

Author's avatar by Masooma Memon | Jan 12, 2022
Improve Marketing Agency Operational Efficiency with These 17 Tips & Software
Agencies

Improve Marketing Agency Operational Efficiency with These 17 Tips & Software

Figuring out how to improve your marketing agency’s operational efficiency? Look no further because we have webinars that teach you all about upping your operations’ ...

Author's avatar by Masooma Memon | Apr 22, 2024
How to Write a Blog Post Outline: Write Better Blogs with These 21 Tactics
Marketing

How to Write a Blog Post Outline: Write Better Blogs with These 21 Tactics

If you’ve been streamlining blog production and are stuck at how to write a blog post outline, know that you’re at the right place. Because, ...

Author's avatar by Masooma Memon | Dec 6, 2021
Evaluating the Effectiveness of Your Advertising Campaigns: ROMI, ROI, or ROAS?
Marketing

Evaluating the Effectiveness of Your Advertising Campaigns: ROMI, ROI, or ROAS?

Spending on an ad campaign is just part of the equation. Calculating the return is another. The equation often gets confusing since you may get ...

Author's avatar by Masooma Memon | Dec 22, 2021
Link Building Emails: 15+ Experts Share Valuable Outreach Advice
Marketing

Link Building Emails: 15+ Experts Share Valuable Outreach Advice

An average person gets about 121 emails daily.   Translation: an average person’s inbox is crowded, which means it’s easy for them to lose your ...

Author's avatar by Masooma Memon | Jan 12, 2022
18 Ways to Write a Perfect Meta Description to Boost Your CTR
Marketing

18 Ways to Write a Perfect Meta Description to Boost Your CTR

Looking to improve your SEO game by learning how to write keyword-rich and optimized meta snippets? You are in the right place since this guide ...

Author's avatar by Masooma Memon | Apr 6, 2023
Use These 22 Blog CTA Examples to Boost Your Conversion Rate
Marketing

Use These 22 Blog CTA Examples to Boost Your Conversion Rate

You’ve written a stellar blog post, included all the visuals, and hit publish. And now: crickets! Hardly a handful of readers have subscribed to your ...

Author's avatar by Masooma Memon | Nov 15, 2021
21 About Us Page Examples to Help You Get Your Brand Message Across
Marketing

21 About Us Page Examples to Help You Get Your Brand Message Across

You’ve been hitting your head against the wall (well, almost!) trying to perfect your About Us page and you feel like there’s definitely something that’s ...

Author's avatar by Masooma Memon | Sep 15, 2023
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