Ground Up Podcast

From Buying Out Its Investors to Launching an Original Series–Wistia’s Moment of Clarity

On this episode of Ground Up, Chris Savage shares the details of what led to the decision to raise debt and buy out investors and why they decided to spend $111,000 to film a documentary.

John Bonini on November 13, 2018 • 1 minute read

A couple of weeks ago, I spent some time chatting with Chris Savage, founder and CEO at Wistia.

We’ve already had Chris on Ground Up once before to share Wistia’s origin story and what worked/hasn’t worked on their journey to where they are today.

But then Wistia bought out its investors and launched an original series. We figured it was as good a time as any to have our first repeat guest on Ground Up.

So, I’ll affectionately refer to this one as Chris Savage: The Sequel.

Enjoy.

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About the author

John Bonini is Director of Marketing at Databox. He's passionate about building brands that tell great stories. Connect with him on Twitter @bonini84.

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