About the author
Masooma is a freelance writer for SaaS and a lover to-do lists. When she's not writing, she usually has her head buried in a business book or fantasy novel.
Lead generation is messy, period. It takes a lot of work. And a lot of tracking to understand how many leads a channel and/or campaign ...
Businesses using sales enablement see a 49% close rate on forecasted deals. But is your sales enablement program helping you achieve such a win rate? ...
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If you’ve been wondering about your brand image and how your ideal audience thinks of your business, you’re basically thinking about your share of voice. ...
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Creating a project management report that’s read cover to cover is easier said than done. For starters, shortlisting project metrics to feature in the report ...
No matter how good you’re at numbers and making mental notes, you can’t keep tabs on your cash flow without documenting important financial data. Not ...
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