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Snapchat Ads Cost per Lead by Ads

Cost per lead by Ads is the average cost a business pays for a potential customer to take a desired action, such as filling out a form or signing up for a newsletter, as a result of a SnapchatAds campaign.

With Databox you can track all your metrics from various data sources in one place.

Cost per Lead by Ads 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Cost per Lead by Ads"?
Cost per Lead by Ads is a metric that calculates the average cost of generating a lead through a specific advertisement or ad campaign. This metric takes into account the total cost of the ad campaign divided by the number of leads generated. By knowing the Cost per Lead by Ads, marketers can determine the effectiveness of an ad campaign by comparing it to other campaigns or industry benchmarks. Lower Cost per Lead by Ads indicates better ROI and campaign efficiency. SnapchatAds allows marketers to measure Cost per Lead by Ads and optimize campaigns for maximum effectiveness.
Example: A fitness brand running a lead generation campaign to collect email addresses for their newsletter. They can use the cost per lead metric to measure the effectiveness of their ads and optimize their spend accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Cost per Lead by Ads in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Cost per Lead by Ads using Databox, follow these steps:

  1. 1
    Connect Snapchat Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Cost per Lead by Ads on the Performance screen
  6. 6
    Get Cost per Lead by Ads performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Cost per Lead by Ads
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Snapchat Ads integration with Databox Track Cost per Lead by Ads from Snapchat Ads in Databox GET STARTED

General

  • Description
    Cost per lead by Ads is the average cost a business pays for a potential customer to take a desired action, such as filling out a form or signing up for a newsletter, as a result of a SnapchatAds campaign.
  • Category
    Advertising

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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