“With Databox, we can discover and act on performance insights quicker. One of our clients saw a 7x ROI from the work we were doing, ...
by Tamara Omerovic · Jan 12, 2018
“So, what work have you done for us lately?” If you provide professional services, you NEVER want to hear these words from your client. When you ...
by Tamara Omerovic · Jun 5, 2025
Hello fellow agency owners. I have a ton of respect for you, but I think there’s a big hole in your game. You’re just not ...
by Eric Pratt · Jun 5, 2025
Karl Sakas knew he could help agency owners. He’d seen (and heard) their challenges over and over again. What it came down to was this–agency ...
by Tamara Omerovic · Sep 24, 2021
In the agency world, we’re all familiar with the dreaded billable hour. I discovered early in my career that the billable-hour model was deeply flawed ...
by Paul Roetzer · Dec 21, 2017
When most digital marketers create reports, they focus their energy on summarizing their results from the previous month. But, if Charles McKay had followed conventional ...
by Tamara Omerovic · Sep 2
Subscribe to Ground Up on iTunes and get new episodes as soon as they’re posted. There are many things you can point to as evidence ...
by Tamara Omerovic · Sep 27, 2021
Tired of being evaluated like a cleaning service by your clients, measured only by the completion of your tasks? Chances are, your clients are tired of ...
by Tamara Omerovic · Dec 13, 2021
Were you ever told that to be successful in marketing you need to have a curious character? When I heard that for the first time, ...
by Andrew Chao Dongnam · Nov 17, 2017
The sales team is the heart of most companies. The entire organization relies on them to make a sale and keep growing revenue. Of course, they also need the marketing team (they sometimes don’t ...
by Martha Madero Gonzalez · May 2, 2024
Small marketing agencies often face an impossible choice: offering all of the services that clients need… or turning a profit. On one side of this ...
by Tamara Omerovic · Jun 5, 2025
The end of every month is a hectic time for PR 20/20. Like most agencies, end of month reporting eats up a lot of bandwidth ...
by Tamara Omerovic · May 3, 2024
HubSpot partners are famous for their willingness to share and collaborate with each other. Now that there are over 3700 HubSpot partners, you might expect ...
by Tamara Omerovic · Jan 22, 2018
Every agency wants an edge. They want a proven way to blast past the competition and build a profitable and fun agency. The only guaranteed ...
by Tristan Ruml · Jun 5, 2025
Is your agency interested in offering video marketing retainers? In conversations with the 120+ agency members of the Databox Partner Program, we keep on hearing ...
by Tamara Omerovic · Nov 10, 2017
Andrew Dymski created DoInbound, a project management tool for agencies, out of frustration from running his own agency, Guavabox. Sure, there are options like Teamwork, ...
by Tamara Omerovic · Oct 4, 2017
The landscape of inbound marketing has changed significantly over the last few years, and Square 2 Marketing has not stood still. Mike Lieberman from Square ...
by Tamara Omerovic · Sep 26, 2017
In mid-2017, IMPACT, a Diamond HubSpot Partner based in Wallingford, CT, found itself grappling with two common questions that concern most digital marketing agencies. “What ...
by Tamara Omerovic · Jun 5, 2025
I hope my obituary includes, “Helped 100s of thousands of marketing agencies grow revenue and profit margins.” That’s one reason why any agency can become ...
by Peter Caputa IV · Nov 25, 2022
Recipe Difficulty: 3 out of 5 (***) Time Needed: 3-6 months+ They say, “Never write a blog when you are hungry”. Because if you do, your title ...
by Garth Pedersen · Nov 12, 2021
If you want to create an inbound machine for yourself or clients, you need to be ready to look at every step of your process ...
by Tamara Omerovic · Jun 5, 2025