Blog
Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.
Sessions vs. Users vs. Pageviews in Google Analytics: Everything You Need to Know
Whether you’re new to Google Analytics or have been using it to track website performance for years, it is easy to get overwhelmed by all ...
by Jessica Malnik · Feb 24
7 Efficient Ways to Track Leads in Google Analytics
Google Analytics allows you to track the number of visitors that come to your website. But how many of them are qualified leads? And what ...
by Stefana Zaric · Jun 15, 2024
45 Common SEO Mistakes to Keep Your Eyes on in 2021
SEO is an amazingly complex field. Even experienced pros sometimes neglect SEO fundamentals because there’s just so much to do and remember when it comes ...
by Jessica Greene · May 8, 2023
42 Best Free SEO Tools, According to 187 SEOs
“You do not need to pay money for SEO tools. There are plenty of free tools that can help you.” That was the advice that ...
by Jessica Greene · Nov 9, 2023
14 Types of Sales Enablement Content Your Sales Team Needs
Tell me if the following scenario sounds familiar. Your marketing team spends months conducting market research and putting together elaborate buyer personas, battle cards, and ...
by Jessica Malnik · Feb 3, 2023
Data Snack: How to Identify Your Customers’ Purchase Habits Using Google Analytics
Hello everyone. Welcome to another episode of Data Snacks. My name is Monja, and I’m the product marketer at Databox. Today we will help you ...
by Tamara Omerovic · Dec 20, 2023
From 3 Hours to 17 Minutes: How Databox Reduced Chat Response Time in One Week
Recently, John Bonini sat down with our CEO, Pete Caputa, for an episode of the Metrics & Chill podcast. Pete and John talked about how ...
by Spela Mlekuz · Feb 20, 2024
Content Strategy vs. SEO Strategy: How to Decide Which Comes First
It’s like the chicken and the egg debate. You can’t have “great content” if your site isn’t SEO optimized, but SEO isn’t possible without a ...
by Elise Dopson · Jun 12, 2023
How to Get More Website Traffic from Instagram: 13 Proven Tips
Wondering how to get more website traffic from Instagram? Truth be told, the photo-sharing app is one of the most popular social media sites with ...
by Masooma Memon · May 11, 2022
How to Conduct a DIY Technical SEO Audit: Start with These 17 Questions
If you don’t have a technical background, conducting a technical SEO audit of your site probably sounds like a daunting process. After all, “technical” is ...
by Jessica Greene · Dec 15, 2022
19 Tips to Better Prepare for a Reporting Meeting
Most companies primarily present their reports in meetings, according to recent research on business reporting. Let’s call out the elephant in the room — many ...
by Jessica Malnik · Feb 13, 2023
15 Tips for Setting Realistic Website Traffic Goals
A great website is hard to come by. And there’s a lot that goes into creating a thing of perfection. Once it’s all said and ...
by Mara Calvello · Jul 10, 2025
16 Ways To Measure Social Media Engagement Using Only Google Analytics
Today, nearly 54% of the world’s population use social media. And while that is impressive, the truth is that many businesses and marketers struggle to ...
by Jessica Malnik · May 6, 2023
Google Ads Quality Score: 18 Tips for Improving Your Next Campaign
More than 60 paid search experts share their opinions and experiences for improving your Google Ads Quality Score and the performance of every ad campaign. ...
by Jessica Malnik · Jun 3, 2025
9 Ways to Use Data for SEO Forecasting
You don’t need to be a data nerd to be able to use data forecasting for SEO. Sure, it takes work. But it’s not tough ...
by Masooma Memon · May 18, 2022
13 HubSpot CRM Custom Fields You Should Setup
HubSpot is a hot commodity for many sales teams. In 2021, the software reached more than 100,000 customers. If you’re one of those users, what ...
by Melissa King · Apr 9, 2024
Google’s Page Experience Update: How to Better Prepare Your Agency and Clients According to Pepperland Marketing
Sean Henri, founder and CEO at Pepperland Marketing, joins the pod to talk about core web vitals, and in particular, 3 crucial metrics pivotal to ...
by Spela Mlekuz · Feb 20, 2024
Discover Which Source Brings in The Most New Opportunities for Your Business
Hello everyone. Welcome to another episode of Data Snacks. My name is Monja, and I’m the product marketer at Databox. Do you know which sources ...
by Tamara Omerovic · Dec 20, 2023
19 Ways For Using Google Trends to Build Your Content Marketing Strategy
Did you know that companies who use data are six times more likely to be profitable year-on-year? There are tons of data sources you can ...
by Elise Dopson · Feb 13, 2023
The Most Effective Linkedin Marketing Strategies According to 30 Marketers
It seems that marketers can’t recommend LinkedIn highly enough when discussing effective channels and strategies for 2021. (See what we did there?) It’s been a ...
by Jessica Greene · May 6, 2022
How to Reduce Your Email Bounce Rate: 9 Proven Tactics
A high email bounce rate means several of your subscribers aren’t getting your emails. Put another way, your message isn’t reaching as many eyeballs as ...
by Masooma Memon · Mar 14, 2025