Blog
Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.
New Databox Integration: Analyze Your Website and App Analytics with Google Analytics 4
Today we’re excited to roll out a new integration with Google Analytics 4, which offers you a new perspective on measuring engagement on your website ...
by Tamara Omerovic · Sep 20, 2021
Best Google Analytics Reports for Clients
When it comes to client marketing reports, you’d be hard-pressed to find a better, free tool than Google Analytics. And, a whopping 98% of the ...
by Jessica Malnik · Dec 20, 2023
10 Common KPI Mistakes Companies Make and How to Avoid Them
Sometimes, it feels like you’ve been trying to make a cake without a recipe. Your ingredients are all over the place and you’re not sure ...
by Stefana Zaric · Nov 30, 2021
How to Improve Your Business Bottom Line By Setting Goals and Alerts in Databox
You only need two fundamental tools for improving revenue growth and profitability, and they are *drum rolls*… Setting goals Monitoring progress towards goals Sounds simple? ...
by Tamara Omerovic · Apr 19, 2022
Why Agencies and B2B Leaders Need Scheduled Performance Snapshots
Who has time to check on their business dashboards and metrics every day, or even every week, by logging in to several apps and downloading ...
by Tamara Omerovic · Apr 20, 2022
Where Are My Views In Google Analytics 4? Everything You Need to Know About Filtering Data in GA4
As we alluded to an earlier post, Google Analytics 4 looks a lot different than GA3, a.k.a. Universal Analytics. On the one hand, GA4 is ...
by Jessica Malnik · Sep 8, 2021
Client Reporting 101: Tips and Best Practices for Agencies and Freelancers
Statistics, charts, ROI. Are you struggling to connect all the data in a way that indeed proves the value to your clients? You may not ...
by Stefana Zaric · Sep 17
12 Best CRM Reports You Can Build from Your CRM Data (Sourced from 50 Experts)
Creating reports can be a hair-pulling, tedious task. On top of that, most companies produce between 5 and 20 reports per month, as shown in ...
by Masooma Memon · Dec 20, 2023
9 Vital Small Business Financial Reports for Your Organization
According to Databox’s state of business reporting, finance is one of top 3 most monitored and reported operations. If you manage a small business, you ...
by Melissa King · Mar 15, 2024
How to Track Conversions with Google Analytics 4: 7 Best Practices
Measuring conversions in Google Analytics 4 (i.e. GA4) looks different than what you are used to with Universal Analytics. It is an entirely new product, ...
by Jessica Malnik · Jan 21, 2022
New: Create Custom Metrics for Pipedrive CRM, HubSpot CRM, and HubSpot Marketing with Metric Builder
Let’s face it––sometimes the metrics available by default in the tools we use just aren’t enough. Sometimes, we need to dig deeper into performance to ...
by Marija Hladni · Jul 6, 2023
7 Examples of Great Testimonial Pages That Generate Sales
Building or revising your testimonial page but not sure how to go about doing so? While there’s a lot of theory out there explaining the ...
by Masooma Memon · Jan 7, 2022
5 Vanity Metrics You Should Ignore in Your Next Marketing Campaign
Worried if the marketing metrics you’ve been striving to grow have been vanity metrics all along? Admittedly, focusing too much on vanity numbers is a ...
by Masooma Memon · Feb 1, 2023
5 Proven Strategies to Get More Client Referrals for Your Agency
News spreads fast online. And while there’s a popular belief that people are more likely to share a negative experience, especially if they received poor ...
by Stefana Zaric · Nov 6, 2023
How to Track Multiple Facebook Ad Campaigns
Hello everyone. Welcome to another episode of Data Snacks. Today, we’re going to talk about tracking multiple Facebook Ad Campaigns in Databox. But, let’s first ...
by Tamara Omerovic · Dec 20, 2023
14 Click-Worthy Email Subject Lines for Sales Prospecting
19.84 percent — that’s the average email open rate across all industries as of June 2021. Now, if you’re tracking yours, you can compare it ...
by Stefana Zaric · Mar 29, 2022
Sales Volume: Why It Matters and 12 Ways to Increase It
Most entrepreneurs, salespeople, and marketers are already tracking leads and revenue. There is another metric that’s just as important to track, especially for B2C businesses, ...
by Jessica Malnik · Dec 20, 2023
What Is a Google Knowledge Panel and How to Get One?
Admittedly, scoring a Google Knowledge Panel for your business is a bit more challenging than optimizing for other SERP features. The reason? You can’t create ...
by Masooma Memon · Dec 13, 2022
What Is a Good Audience Size For Facebook Ads?
Wondering what’s the ideal Facebook audience size for your ads? As much as you’d like, you can’t close your eye and pick a number. What’s ...
by Masooma Memon · Mar 21, 2023
Instagram Mistakes: 7 Things to Avoid Posting on Instagram As a Business in 2021
We asked over 60 Instagram marketing experts what the most common Instagram mistakes businesses make are. Here’s what they voted:
by Lily Ugbaja · Mar 4, 2022
How Effective Are Your Landing Pages?
Hello everyone. Welcome to another episode of Data Snacks. Today, we’re going to talk about Landing Pages, and more specifically, how to properly track how ...
by Tamara Omerovic · Dec 20, 2023