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Profitable LinkedIn Ads for $3k/mo? (๐ MTN #10)
In this edition ๐ Featured Benchmark Data (from Benchmark Groups) LinkedIn Ads Benchmarks for B2B Companies Median LinkedIn Ad performance for B2B companies (April 2023): Join ...
BTB: Growing B2B Newsletter Subscribers (w/ Tara Robertson)
In this episode, we explore how a B2B company can grow its newsletter subscribers, and tackle issues like send frequency, list maintenance, what content you ...
What’s a Good Email List Size for B2B Businesses?
Email is a cornerstone of digital marketing. In Litmusโs 2021 State of Email Report, more than 90% of the marketers surveyed considered email marketing at ...
What Does TikTok Mean for the Future of Search-Related Content?
Is Google really the undefeated champion of search-related content? The answer might just surprise you. According to Google themselves, 40% of younger people refer to ...
Driving Growth w/ Short & Long-Term Planning (w/ Amrita Mathur, Superside)
Learn how Amrita Mathur (VP Marketing) has helped Superside grow to $45m in 4 years, using a combination of short and long-term planning. How They ...
How to Grow Your B2B Newsletter? 6 Expert Strategies
A newsletter can be an invaluable asset for B2B companies. Unlike social platforms that may restrict your reach or require payment to connect with your ...
More B2B Companies Are Turning To Influencers & Sponsorships (๐ MTN #09)
In this edition ๐ Featured Benchmark Data (from Benchmark Groups) Digital Advertising Cost Benchmarks for B2B Companies Median ad campaign spend, broken down by channel (March ...
BTB: Who Are Google Search Ads Best For? (w/ Silvio Perez)
Our benchmark data shows that for B2B companies, the median cost per click (CPC) is $1.52, while the median cost per conversion is $65.16. At ...
Google Ads Click-Through Rate (CTR): Expert Tips on How to Increase It & Benchmark Data to Assess Performance
Are you making the most out of your Google Ads campaigns? Does your target audience find the ads relevant and are they going further down ...
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HQ: Boston, MA, USA
Modern BI for teams that needs answers now
Databox Inc.
HQ: Boston, MA, USA
Modern BI for teams that needs answers now
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