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Articles by Tamara Omerovic

About the author

Tamara Omerovic is a marketing consultant with 8 years of experience in content marketing and SEO. She specializes in leading high-performing teams and developing effective marketing processes for B2B SaaS brands.

Latest posts

Here’s How We’re Building the Easiest Data Visualization Tool Ever
Dashboards & Visualization

Here’s How We’re Building the Easiest Data Visualization Tool Ever

If you were to sit in on any of our meetings at Databox, you’d notice a common theme around “ease-of-use” in pretty much all of ...

Tamara Omerovic's avatar by Tamara Omerovic | Apr 20, 2018
The Top Content Marketing Formats for 2018 [Survey Results]
Marketing

The Top Content Marketing Formats for 2018 [Survey Results]

As new marketing tactics, channels and formats pop up almost every day, marketers must constantly choose between sticking with the strategies that have been working for ...

Tamara Omerovic's avatar by Tamara Omerovic | Jul 11, 2024
Track & Visualize Your HubSpot Email Campaigns Like This… [Data Snacks]
Hubspot

Track & Visualize Your HubSpot Email Campaigns Like This… [Data Snacks]

Subscribers say they hate it. Businesses love it. The Direct Marketing Associations (DMA) says it’s still the top digital marketing channel in terms of ROI. ...

Tamara Omerovic's avatar by Tamara Omerovic | Jan 12, 2022
32+ Live Website Chat Features You Need If You Want More Leads
Marketing

32+ Live Website Chat Features You Need If You Want More Leads

On the popular pages of your website, a small fraction of your site visitors click your calls to action (CTA) like (“Request a Consultation”, “Get ...

Tamara Omerovic's avatar by Tamara Omerovic | Jun 3, 2025
Want More Signups? Track & Optimize Your Sales Funnel Like This Instead [Data Snacks]
Sales

Want More Signups? Track & Optimize Your Sales Funnel Like This Instead [Data Snacks]

The traditional view of your sales funnel is broken. When your marketing team is making bets on where to focus growth and optimization efforts, you ...

Tamara Omerovic's avatar by Tamara Omerovic | Dec 18, 2023
Basecamp’s Journey to 100,000 Paying Customers
Marketing

Basecamp’s Journey to 100,000 Paying Customers

What if I told you that Basecamp was, sort of, an accident? In 1999, Jason Fried’s design agency, 37Signals, developed an internal tool to solve ...

Tamara Omerovic's avatar by Tamara Omerovic | Sep 19, 2021
52 Tips to Improve Company Blog Performance
Marketing

52 Tips to Improve Company Blog Performance

Have you ever felt that business blogging just wasn’t worth the effort? Have you caught yourself saying things like, “Decision-makers in my industry don’t seem ...

Tamara Omerovic's avatar by Tamara Omerovic | Jun 5, 2025
Here’s How We Track & Improve Our Website Conversion Rate [Data Snacks]
Insider Insights

Here’s How We Track & Improve Our Website Conversion Rate [Data Snacks]

How do I improve my website conversion rate? What’s the best way to track it? What’s considered a good website conversion rate? At Databox, our ...

Tamara Omerovic's avatar by Tamara Omerovic | Dec 18, 2023
How to Improve Your Search Position and Rank on Page One of Google [Data Snacks]
Marketing

How to Improve Your Search Position and Rank on Page One of Google [Data Snacks]

How do I rank on page one of Google? How hard is it to improve my search engine rankings? How do I increase my organic ...

Tamara Omerovic's avatar by Tamara Omerovic | Mar 20, 2018
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