Clicks by Campaign is a performance metric that measures the number of times users clicked on an ad campaign. It's an important metric for assessing how effective a campaign is in driving engagement and traffic to a website.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Clicks by Campaign using Databox, follow these steps:
Analyze the effectiveness of your campaigns, which one generates the most traffic, and more, with this StackAdapt dashboard template.
The eCPC by Advertiser (All time) metric in StackAdapt measures the average cost per click (CPC) for each advertiser's campaign over the lifetime of the campaign, allowing for easy comparison of performance across multiple campaigns.
This metric shows the total number of clicks that a campaign has received since its creation, including both unique and repeat clicks.
Clicks by Advertiser (All time) is a metric that measures the total number of clicks an advertiser has received across all their campaigns since they started advertising on StackAdapt.
CVR by Campaign (All time) measures the percentage of clicks on an ad that resulted in a conversion on the advertiser's website for each campaign over its lifetime. It provides insights into the effectiveness of each campaign in driving conversions.
Impressions by Advertiser is a metric that measures the total number of times an ad from a specific advertiser was displayed on a website, app or platform during a given period of time.
eCPC (effective cost per click) is a metric that measures campaign performance. It calculates the average cost per click based on the total cost of the campaign divided by the number of clicks. A lower eCPC indicates higher efficiency and ROI.
CVR by Campaign is a metric that measures the conversion rate for each individual campaign, indicating the effectiveness of the ad in driving user action towards the desired goal.
CVR by Advertiser is a metric that measures the Conversion Rate of a specific advertiser's campaign, indicating how many clicks on their ads have resulted in a desired action, such as a purchase or sign-up.