CVR by Campaign (All time) measures the percentage of clicks on an ad that resulted in a conversion on the advertiser's website for each campaign over its lifetime. It provides insights into the effectiveness of each campaign in driving conversions.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CVR by Campaign (All time) using Databox, follow these steps:
The eCPC by Advertiser (All time) metric in StackAdapt measures the average cost per click (CPC) for each advertiser's campaign over the lifetime of the campaign, allowing for easy comparison of performance across multiple campaigns.
Impressions by Advertiser is a metric that measures the total number of times an ad from a specific advertiser was displayed on a website, app or platform during a given period of time.
eCPM by Campaign is a metric that calculates the effective cost per thousand impressions for each individual campaign, taking into account the revenue earned from the campaign and dividing it by the number of impressions. It helps measure the campaign's profitability and effectiveness.
eCPM by Advertiser metric refers to the effective cost per thousand impressions for each individual advertiser, calculated by dividing their total cost by their total number of impressions. It helps in identifying the most profitable advertisers and optimizing ad campaigns accordingly.
eCPC by Advertiser is a metric that measures the effective cost per-click (eCPC) of an advertiser's campaigns on StackAdapt, allowing them to optimize their bidding strategy and maximize their return on investment (ROI).
Conversions by Advertiser measures the total number of successful actions completed by users after clicking on an ad, attributed to a specific advertiser.
CVR by Advertiser is a metric that measures the Conversion Rate of a specific advertiser's campaign, indicating how many clicks on their ads have resulted in a desired action, such as a purchase or sign-up.
The Media Cost by Campaign metric measures the total cost incurred for a specific advertising campaign, including ad spend and any additional fees or costs associated with running the campaign. It helps advertisers understand the expenses associated with each individual campaign and determine the effectiveness of their advertising investments.