Google Ads
CTR by Campaign and Ad Group CTR by Campaign by Ad Group is a performance metric that measures the click-through rate (CTR) of ads within specific ad groups in different campaigns. It provides insights into ad effectiveness and helps optimize campaigns for better ROI.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CTR by Campaign and Ad Group using Databox, follow these steps:
Goals
Scorecards
Metric Digest
Metric Builder
Data Calculations
Performance ScreenThe AdWords PPC dashboard template gives a complete view of all the fundamental ad metrics, including cost-per-click, click-through rate and impressions.
Google Ads
This metric shows the number of times a particular keyword has triggered an ad to be shown (impressions) in a specific campaign, identified by its keyword ID.
Google Ads
The All Conversions metric is a measure of all desired actions taken by users on your website after clicking an ad, including purchases, form submissions, and phone calls.
Google Ads
The All Conversions by Campaign metric measures the total number of conversions (such as purchases or sign-ups) from all of your ad campaigns, allowing you to see which campaigns are driving the most results for your business.
Google Ads
Cost by Campaign by Ad Group metric shows the total cost incurred for a specific ad group within a particular campaign. This metric helps to determine the performance and cost-effectiveness of each ad group within a campaign.
Google Ads
The conversion rate by campaign is a metric that measures the percentage of clicks on a Google Adwords campaign that result in a desired action, such as a purchase or sign-up. It helps assess the effectiveness of a campaign in driving conversions and optimizing ad spend.
Google Ads
Cost / Conversion by Campaign Group is a metric that calculates how much money is spent to acquire a single conversion across all campaigns within a specific group. It helps measure the efficiency of ad spend in generating desired actions.
Google Ads
The Impressions (Top %) by Campaign by Ad Group metric shows the percentage of times your ads appeared at the top of the search results page, compared to all other ads in the same ad group and campaign. It helps to evaluate how valuable is the ad position and the relevance of the targeted audience.
Google Ads
Interaction Rate is the percentage of interactions (clicks, calls, etc.) a Google Ad receives divided by the number of times the ad is shown. It measures ad effectiveness.
