The Impressions (Top %) by Campaign metric shows the percentage of ad impressions your campaigns received in the top positions of Google search results. This metric helps to measure the quality of ad placements and the competitiveness of keywords.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions (Top %) by Campaign using Databox, follow these steps:
This metric shows the number of times a particular keyword has triggered an ad to be shown (impressions) in a specific campaign, identified by its keyword ID.
Conversions by Conversion Action is a metric that shows the number of times a particular conversion action has been completed by users who click on your ad. It tracks how successful your ads are in motivating users to take a desired action, such as making a purchase or filling out a form.
CTR by Campaign metric measures the click-through rate for each Google Ads campaign. It is calculated by dividing the number of clicks by the number of impressions for each campaign. This metric shows how well each campaign is performing and helps identify areas for improvement.
CTR by Campaign by Ad Group is a performance metric that measures the click-through rate (CTR) of ads within specific ad groups in different campaigns. It provides insights into ad effectiveness and helps optimize campaigns for better ROI.
Avg. CPC stands for Average Cost Per Click, which is the average amount of money an advertiser pays each time a user clicks on one of their ads. It is a key metric in Google AdWords and helps advertisers evaluate the effectiveness of their ad campaigns.
Cost/Conversion by Campaign is a metric that compares the total cost of a specific AdWords campaign with the number of conversions generated by that campaign. It helps to determine the efficiency and profitability of each campaign and guides decisions on budget allocation and optimization.
The Cost/Conversion by Campaign by Ad Group metric shows the amount of money spent on a specific campaign or ad group in relation to the number of conversions it generates. This metric is essential in measuring the effectiveness of your ad campaigns and optimizing your budget allocation.
The Impressions (Absolute Top %) by Campaign by Ad Group metric measures the percentage of ad impressions that are shown as the very first ad above the organic search results, relative to all ad impressions in that specific ad group within a campaign.