The Conversion Rate by Campaign by Ad Group metric is a measure of how many website visitors clicked on your ad and completed a desired action. It shows the performance of specific ad groups within campaigns and helps optimize the ad strategies for improved conversion rates.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Conversion Rate by Campaign and Ad Group using Databox, follow these steps:
This metric measures the number of clicks received by each keyword in a specific campaign. It helps determine which keywords are driving the most traffic to a website and allows for optimization of ad placement and bidding strategies.
This metric shows the number of times a particular keyword has triggered an ad to be shown (impressions) in a specific campaign, identified by its keyword ID.
The Conversions metric measures the number of desired actions taken by users on your website after clicking on your ad, such as completing a purchase or filling out a form.
Conversions by Campaign Group shows the total number of desired actions completed by users within specific campaign groups in a Google Ads account.
The All Conversions metric is a measure of all desired actions taken by users on your website after clicking an ad, including purchases, form submissions, and phone calls.
The Cost/Conversion by Campaign by Ad Group metric shows the amount of money spent on a specific campaign or ad group in relation to the number of conversions it generates. This metric is essential in measuring the effectiveness of your ad campaigns and optimizing your budget allocation.
The Impressions (Absolute Top %) by Campaign metric shows the percentage of times your ad appeared as the very first result above all other ads in a given campaign, giving insight into the ad's visibility and competitiveness.
The Interaction Rate by Keyword metric measures the percentage of times users interacted with your ad after searching for a specific keyword, helping to assess the relevance and effectiveness of your keywords.