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Google Ads Search Impression Share by Campaign

Search Impression Share by Campaign is a metric in Google Ads that shows the percentage of times your ads were shown out of the total times they were eligible to be shown in a specific campaign.

With Databox you can track all your metrics from various data sources in one place.

Search Impression Share by Campaign 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Search Impression Share by Campaign"?
Search Impression Share by Campaign is a metric in Google Ads that shows the percentage of impressions your campaign received out of the total number of impressions it was eligible to receive. It helps you understand how often your ads are showing compared to the competition and can indicate opportunities to improve your ad reach and performance.
Example: A campaign for a new skincare product aims to increase brand visibility. Analyzing Search Impression Share by Campaign helps identify which campaigns have the highest potential for improving reach and awareness.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Search Impression Share by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Search Impression Share by Campaign using Databox, follow these steps:

  1. 1
    Connect Google Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Search Impression Share by Campaign on the Performance screen
  6. 6
    Get Search Impression Share by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Search Impression Share by Campaign
Google Ads integration with Databox Track Search Impression Share by Campaign from Google Ads in Databox GET STARTED

Basics

  • Description
    Search Impression Share by Campaign is a metric in Google Ads that shows the percentage of times your ads were shown out of the total times they were eligible to be shown in a specific campaign.
  • Category
    /
  • Subcategory
    /
  • Date Added
    2016-06-03
  • Default Format
    Percentage
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://googleads.googleapis.com/v16/customers/{customer-id}/googleAds:search

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