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Google Ads Avg. CPC by Campaign

The Avg. CPC by Campaign metric in Google AdWords shows the average cost per click for each campaign in your account. This allows you to see which campaigns are costing you the most per click and make adjustments to your bidding strategy to improve your return on investment.

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Avg. CPC by Campaign 2.190,879

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About
Tech details

The Avg. CPC (Cost Per Click) by Campaign metric shows the average amount an advertiser pays for a click on their ads across an entire campaign. This metric helps advertisers to optimize their campaign budgets and bids by identifying which campaigns have high or low average CPCs, allowing them to make informed decisions about which campaigns to increase or decrease spending on. The Avg. CPC by Campaign metric can also help advertisers identify areas where cost savings can be made by reducing wasteful spending on keywords or placements that have higher CPCs without delivering the desired ROI.

Example: A retail company wants to track the effectiveness of their ad campaigns by measuring the average cost per click (CPC) for each campaign. They use the Avg. CPC by Campaign metric to optimize their ad spend and increase their return on investment (ROI).

Visualizations

Bar and Line Chart

Used to show comparisons between values.

How to track Avg. CPC by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Avg. CPC by Campaign using Databox, follow these steps:

1
Connect Google Ads that contains the metric you want to track
2
Select the metric you want to track from the list of available metrics
3
Drag and drop the selected metric onto your dashboard
4
Watch your dashboard populate in seconds
5
Put Avg. CPC by Campaign on the Performance screen
6
Get Avg. CPC by Campaign performance daily with Scorecards or as a weekly digest
7
Set Goals to track and improve performance of Avg. CPC by Campaign

Goals

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