Cost / Conversion by Campaign Group is a metric that calculates how much money is spent to acquire a single conversion across all campaigns within a specific group. It helps measure the efficiency of ad spend in generating desired actions.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Cost / Conversion by Campaign Group using Databox, follow these steps:
Clicks is a metric that measures the number of times users click on an ad and are directed to the advertiser's website or landing page. It helps advertisers gauge ad performance and user engagement.
This metric shows the number of conversions generated by each ad group within a campaign, allowing you to measure the effectiveness of your ad groups in driving desired actions on your website.
Conversions by Campaign Group shows the total number of desired actions completed by users within specific campaign groups in a Google Ads account.
The View-Through Conversion by Keyword Id by Campaign by Keyword metric measures the number of times an ad was displayed and not clicked on, but the user later converted on the website. This metric is used to track the impact of display campaigns on the conversion of specific keywords within a campaign.
This metric shows the percentage of times a keyword received the "top" ad placement on the search engine results page, divided by the total number of impressions for that keyword. It provides insight into how often a keyword appears at the top of the page, which can impact click-through rates and overall success of the campaign.
Search Impression Share measures how often your ads are shown in relation to the total available impressions in Google search results for your chosen keywords. It helps assess potential missed opportunities.
Search Impression Share by Campaign is a metric in Google Ads that shows the percentage of times your ads were shown out of the total times they were eligible to be shown in a specific campaign.
The Interaction Rate by Keyword metric measures the percentage of times users interacted with your ad after searching for a specific keyword, helping to assess the relevance and effectiveness of your keywords.