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Google Ads Cost / Conversion by Campaign Group

Cost / Conversion by Campaign Group is a metric that calculates how much money is spent to acquire a single conversion across all campaigns within a specific group. It helps measure the efficiency of ad spend in generating desired actions.

With Databox you can track all your metrics from various data sources in one place.

Cost / Conversion by Campaign Group 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Cost / Conversion by Campaign Group"?
Cost / Conversion by Campaign Group is a metric that calculates the average cost of acquiring a conversion (such as a sale or a lead) across all campaigns within a specific grouping. It helps advertisers analyze the efficiency of their campaigns by determining how much they are spending to generate each conversion. A lower Cost / Conversion indicates better performance and higher ROI.
Example: Campaign Group A has a Cost/Conversion of $20, while Campaign Group B has a Cost/Conversion of $30. By comparing these metrics, we can optimize budget allocation for better ROI.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Cost / Conversion by Campaign Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Cost / Conversion by Campaign Group using Databox, follow these steps:

  1. 1
    Connect Google Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Cost / Conversion by Campaign Group on the Performance screen
  6. 6
    Get Cost / Conversion by Campaign Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Cost / Conversion by Campaign Group
Google Ads integration with Databox Track Cost / Conversion by Campaign Group from Google Ads in Databox GET STARTED

Basics

  • Description
    Cost / Conversion by Campaign Group is a metric that calculates how much money is spent to acquire a single conversion across all campaigns within a specific group. It helps measure the efficiency of ad spend in generating desired actions.
  • Category
    Advertising
  • Subcategory
    Conversions
  • Date Added
    2016-06-03
  • Default Format
    PrefixCurrency
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    decreasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://googleads.googleapis.com/v16/customers/{customer-id}/googleAds:search

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