Interaction Rate by Campaign is a metric that measures how frequently users interact with an ad within a specific campaign, calculated as total interactions divided by total impressions.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Interaction Rate by Campaign using Databox, follow these steps:
Impressions by Campaign metric tracks the number of times each of your ad campaigns was displayed to potential customers on search or display networks. It helps to evaluate campaign performance by measuring reach and brand awareness."
Conversions by Campaign is a metric that tracks the number of conversions (such as leads or sales) that have been generated by each individual campaign in your Google Ads account. This metric can help you identify which campaigns are driving the most valuable results for your business.
The Conversions by Keyword Id by Campaign by Keyword metric calculates the number of conversions generated by a specific keyword within a campaign, allowing for optimization of keyword targeting and budget allocation.
View-Through Conversions measure the number of potential customers who have seen your display ad but didn't immediately click on it, yet later converted on your website.
Cost is the amount of money you have spent on your Google AdWords campaign. It can be viewed as a total cost or broken down by ad, keyword, or other customizable factors.
Avg. CPC stands for Average Cost Per Click, which is the average amount of money an advertiser pays each time a user clicks on one of their ads. It is a key metric in Google AdWords and helps advertisers evaluate the effectiveness of their ad campaigns.
The Cost/Conversion by Keyword Id by Campaign by Keyword metric is a measure of the cost incurred by a specific keyword within a campaign divided by the number of conversions it generates. This metric is useful in optimizing keyword bidding strategies for maximizing ROI.
Search Impression Share by Ad Group measures the percentage of impressions your ads received within an ad group compared to the total number of impressions your ads could have received. It helps identify opportunities for increasing your ad's visibility in search results.