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Google Ads
Impressions (Absolute Top %) by Campaign and Ad Group
The Impressions (Absolute Top %) by Campaign by Ad Group metric measures the percentage of ad impressions that are shown as the very first ad above the organic search results, relative to all ad impressions in that specific ad group within a campaign.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Impressions (Absolute Top %) by Campaign and Ad Group"?
This metric calculates the percentage of times an ad appeared in the top position above organic search results, as a result of a specific campaign and ad group. The absolute top refers to the very first ad on the search engine results page. This metric helps to understand which campaigns and ad groups are performing well and which can be improved to increase visibility and clicks. A higher percentage indicates that the ads are being shown in the most visible positions, which can help to increase click-through rates and drive more traffic to the website.
Example: Impressions (Absolute Top %) by Campaign by Ad Group metric can be used to identify which ad groups within a particular campaign are receiving the highest percentage of their impressions in the top ad position, allowing for targeted optimizations to improve ad visibility and performance.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Impressions (Absolute Top %) by Campaign and Ad Group in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions (Absolute Top %) by Campaign and Ad Group using Databox, follow these steps:
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1Connect Google Ads that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Impressions (Absolute Top %) by Campaign and Ad Group on the Performance screen
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6Get Impressions (Absolute Top %) by Campaign and Ad Group performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Impressions (Absolute Top %) by Campaign and Ad Group
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionThe Impressions (Absolute Top %) by Campaign by Ad Group metric measures the percentage of ad impressions that are shown as the very first ad above the organic search results, relative to all ad impressions in that specific ad group within a campaign.
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CategoryAdvertising
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Date Added2016-06-03
Specification
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Metric Typegeneral
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DimensionalYes
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Maximum Value1
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Decimal DigitsYes
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Currency UnitsNo
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GranularitiesHourly, daily, weekly, monthly, quarterly and yearly.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from first day of this month 3 years ago midnight to now.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Default FormatPercentage
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Cumulative GraphYes
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
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