Search Impression Share by Keyword shows the percentage of times your ad was shown for a particular keyword out of the total number of searches that matched that keyword. It helps to gauge the efficiency of your keyword strategy.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Search Impression Share by Keyword using Databox, follow these steps:
The Clicks by Campaign by Ad Group metric tracks the number of clicks each ad group has received within a specific campaign, helping you identify which ad groups are driving the most traffic to your site.
The Conversions metric measures the number of desired actions taken by users on your website after clicking on your ad, such as completing a purchase or filling out a form.
The Conversions by Keyword Id by Campaign by Keyword metric calculates the number of conversions generated by a specific keyword within a campaign, allowing for optimization of keyword targeting and budget allocation.
CTR by Keyword Id by Campaign by Keyword is a metric that measures the click-through rate of specific keywords within a particular AdWords campaign. It helps to identify which keywords are driving the most clicks and optimize bidding strategies accordingly.
Avg. CPC by Campaign by Ad Group is a metric that measures the average cost-per-click of each ad group within a campaign. It helps you understand how much you are paying for each click on your ads and identify which ad groups are performing better than others, allowing you to optimize your campaigns accordingly.
This metric shows the percentage of times a keyword received the "top" ad placement on the search engine results page, divided by the total number of impressions for that keyword. It provides insight into how often a keyword appears at the top of the page, which can impact click-through rates and overall success of the campaign.
This metric displays the percentage of times a particular keyword triggered ads to appear in the top position above search results. It is filtered by campaign and keyword, providing insights into the effectiveness of specific keywords in driving top-of-page visibility.
Interaction Rate by Campaign is a metric that measures how frequently users interact with an ad within a specific campaign, calculated as total interactions divided by total impressions.