The View-Through Conversion by Campaign metric measures the number of ad views that resulted in a conversion on a website or app. It allows advertisers to track the impact of their display and video campaigns on user behavior.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track View-Through Conversion by Campaign using Databox, follow these steps:
Conversions by Campaign Group shows the total number of desired actions completed by users within specific campaign groups in a Google Ads account.
The All Conversions metric is a measure of all desired actions taken by users on your website after clicking an ad, including purchases, form submissions, and phone calls.
The All Conversions by Campaign metric measures the total number of conversions (such as purchases or sign-ups) from all of your ad campaigns, allowing you to see which campaigns are driving the most results for your business.
View-Through Conversions measure the number of potential customers who have seen your display ad but didn't immediately click on it, yet later converted on your website.
The Conversion Rate by Campaign by Ad Group metric is a measure of how many website visitors clicked on your ad and completed a desired action. It shows the performance of specific ad groups within campaigns and helps optimize the ad strategies for improved conversion rates.
This metric shows the percentage of times a keyword received the "top" ad placement on the search engine results page, divided by the total number of impressions for that keyword. It provides insight into how often a keyword appears at the top of the page, which can impact click-through rates and overall success of the campaign.
Search Impression Share by Keyword shows the percentage of times your ad was shown for a particular keyword out of the total number of searches that matched that keyword. It helps to gauge the efficiency of your keyword strategy.
Interaction Rate by Campaign is a metric that measures how frequently users interact with an ad within a specific campaign, calculated as total interactions divided by total impressions.