Interaction Rate is the percentage of interactions (clicks, calls, etc.) a Google Ad receives divided by the number of times the ad is shown. It measures ad effectiveness.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Interaction Rate using Databox, follow these steps:
This metric shows the number of times a particular keyword has triggered an ad to be shown (impressions) in a specific campaign, identified by its keyword ID.
The Conversion Value by Campaign metric measures the total value generated from conversions in each of your AdWords campaigns. It provides insight into which campaigns are driving the most revenue and helps optimize ad spend for maximum ROI.
View-Through Conversions measure the number of potential customers who have seen your display ad but didn't immediately click on it, yet later converted on your website.
The View-Through Conversion by Keyword Id by Campaign by Keyword metric measures the number of times an ad was displayed and not clicked on, but the user later converted on the website. This metric is used to track the impact of display campaigns on the conversion of specific keywords within a campaign.
The conversion rate by campaign is a metric that measures the percentage of clicks on a Google Adwords campaign that result in a desired action, such as a purchase or sign-up. It helps assess the effectiveness of a campaign in driving conversions and optimizing ad spend.
Cost/Conversion is a Google AdWords metric that measures the amount of money spent on a campaign divided by the number of conversions (desired actions taken by users). This metric helps advertisers determine the efficiency of their campaigns and optimize them accordingly to achieve their conversion goals at a lower cost.
The Cost/Conversion by Keyword Id by Campaign by Keyword metric is a measure of the cost incurred by a specific keyword within a campaign divided by the number of conversions it generates. This metric is useful in optimizing keyword bidding strategies for maximizing ROI.
Search Impression Share measures how often your ads are shown in relation to the total available impressions in Google search results for your chosen keywords. It helps assess potential missed opportunities.