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Google Ads Impressions by Campaign

Impressions by Campaign metric tracks the number of times each of your ad campaigns was displayed to potential customers on search or display networks. It helps to evaluate campaign performance by measuring reach and brand awareness."

With Databox you can track all your metrics from various data sources in one place.

Impressions by Campaign 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Impressions by Campaign"?
The Impressions by Campaign metric measures the number of times an ad has been displayed on the Google Search Network or Display Network. It provides insights into the reach and exposure of an ad campaign. This metric helps to determine how many times an ad was viewed by a user who may or may not have clicked on it. This data is useful for evaluating the performance of a campaign and optimizing it for better results. It also provides information on where the ad has been displayed - whether on search results or on websites affiliated with the Display Network, making it easier to fine-tune targeting and increase return on investment.
Example: A campaign aimed at promoting a new line of sneakers had a high number of impressions across different social media platforms, resulting in a significant increase in brand awareness and website traffic.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Impressions by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Impressions by Campaign using Databox, follow these steps:

  1. 1
    Connect Google Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Impressions by Campaign on the Performance screen
  6. 6
    Get Impressions by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Impressions by Campaign
Google Ads integration with Databox Track Impressions by Campaign from Google Ads in Databox GET STARTED

Google Ads Impressions by Campaign included in Dashboard Templates 1

  • Live view

    Google AdWords Monthly Performance

    This dashboard allows you to compare cost per click and contacts gained to previous periods.

    HubSpot Marketing Google Ads

Google Ads Impressions by Campaign included in Report Templates 2

  • Details

    Google Ads Report Template

    Use this Google Ads report to share and present insights into campaign performance, keyword performance, CPC, conversation rates, and more.

    Google Ads
  • Details

    Google Ads Advanced Report Template

    Use this Google Ads advanced report to share high-level and in-depth metrics of your Google Ads performance. Present key insights like CPC, Conversion Rate, Keyword Drilldown, and more.

    Google Ads

Basics

  • Description
    Impressions by Campaign metric tracks the number of times each of your ad campaigns was displayed to potential customers on search or display networks. It helps to evaluate campaign performance by measuring reach and brand awareness."
  • Category
    Advertising
  • Subcategory
    Impressions
  • Date Added
    2016-06-03
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://googleads.googleapis.com/v16/customers/{customer-id}/googleAds:search

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