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Google Ads Conversion Value by Campaign

The Conversion Value by Campaign metric measures the total value generated from conversions in each of your AdWords campaigns. It provides insight into which campaigns are driving the most revenue and helps optimize ad spend for maximum ROI.

With Databox you can track all your metrics from various data sources in one place.

Conversion Value by Campaign 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Conversion Value by Campaign"?
The Conversion Value by Campaign metric is a measure of the total value generated by a specific Adwords campaign in terms of conversions. This metric calculates the total revenue that is attributed to each campaign based on the number of conversions that were generated. By tracking this metric, you can identify which campaigns are driving the most revenue and adjust your ad spend accordingly to maximize your ROI. This is important to ensure that you are allocating your resources effectively and efficiently to achieve your business goals.
Example: Campaign A has a conversion value of $5000, while Campaign B has a conversion value of $3000. Based on this metric, Campaign A is generating more revenue than Campaign B.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Conversion Value by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Conversion Value by Campaign using Databox, follow these steps:

  1. 1
    Connect Google Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Conversion Value by Campaign on the Performance screen
  6. 6
    Get Conversion Value by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Conversion Value by Campaign
Google Ads integration with Databox Track Conversion Value by Campaign from Google Ads in Databox GET STARTED

Basics

  • Description
    The Conversion Value by Campaign metric measures the total value generated from conversions in each of your AdWords campaigns. It provides insight into which campaigns are driving the most revenue and helps optimize ad spend for maximum ROI.
  • Category
    Advertising
  • Subcategory
    Conversions
  • Date Added
    2016-06-03
  • Default Format
    0.00
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://googleads.googleapis.com/v16/customers/{customer-id}/googleAds:search

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