Blog
Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.
Sales Forecast Report: How to Create One and What Should You Include?
Being optimistic about the future of your company is great and it can have a big influence on the morale of both your employees and ...
by Filip Stojanovic · Apr 11, 2025
8 PPC Metrics You Should Track to Improve Campaign Performance
If you have ever spent time in Google Ads, then you know how easy it is to feel overwhelmed by the sheer amount of data ...
by Jessica Malnik · May 16, 2022
Don’t Know How to Interpret Your Data? Use This Playbook to Master Data Management
Data is everywhere. Whether you’re an executive, a manager, or just trying to keep your head above water in your day-to-day job, the chances are ...
by Jeremy Moser · Jun 26, 2024
Drill Down vs. Drill Through Reports: 13 Ways to Use Each to Analyze Your Marketing Performance
According to Databox’s state of business reporting, most companies believe that more than half of their employees are data proficient. Additionally, over 75% of companies ...
by Stefana Zaric · Sep 5, 2023
How to Set Marketing Goals for Your Ecommerce Website: 3 Expert Strategies
If you are like most ecommerce businesses, you are likely setting goals based on what you think needs to happen. While this can work, it ...
by Jessica Malnik · Nov 24, 2022
Short Term Goals vs. Long Term Marketing Goals: Biggest Goal-Setting Mistakes
You’d assume goal setting is a child’s play. But when David from the team asks about the quarter’s short term and long term marketing goals, ...
by Masooma Memon · May 11, 2022
Data Literacy for the Data Phobic: 7 Ways to Boost Data Literacy Across Your Team
Data gives you a competitive edge. It also helps you make better business decisions. Not to mention, it helps you better understand your target audience, ...
by Masooma Memon · May 5, 2022
6 Link Building Metrics to Report on the Success of Your Outreach Campaigns
Understanding your link building campaign’s ROI can be more than confusing unless you know which link building metrics to look at. But this is where ...
by Masooma Memon · Apr 10, 2025
A Detailed Guide to Partnership Marketing: Modern Way to Grow Your Business
Think about when you make non-routine purchases. Where do you learn about solutions to your needs and desires? Which sources do you consult to make ...
by Sam O'Brian · Sep 19
Track Your Data Anywhere: Databox for Apple Watch, Plus Widgets
Now you can glance at your KPIs in real-time on your phone or Apple Watch.
by Marija Hladni · Dec 18, 2023
Business Intelligence Reporting: Definition, Benefits and Best Practices
Business intelligence reporting is a highly sought-after set of skills in the data industry. In fact, we surveyed dozens of analysts and business intelligence professionals ...
by Djordje Cvijovic · Apr 15, 2024
How to Measure Your Share of Voice on Social Media
If you’ve been wondering about your brand image and how your ideal audience thinks of your business, you’re basically thinking about your share of voice. ...
by Masooma Memon · Apr 9, 2025
How to Set Up and Use Site Search Tracking In Google Analytics: A Step-by-Step Guide with Best Practices
Have you ever wondered what your audience is actually searching for on your site? I’m not talking about Google searches (which you could track in ...
by Djordje Cvijovic · Nov 13, 2023
Pipedrive Reports: How to Customize and Leverage Your Reports in Pipedrive
The time when picking a salesman for your business was based on whether they’ve ‘got it’ or not is long gone. Nowadays, we have CRM ...
by Filip Stojanovic · Nov 9, 2022
Data Blending: 4 Use Case Examples to Improve Your Marketing Reporting Process
On its own, a milk chocolate bar can be pretty useful. Combined with other ingredients though, the chocolate bar can help you create different dishes ...
by Masooma Memon · Apr 23, 2024
SEMrush vs. Ahrefs: Which SEO Tool is Better?
When was the last time you went an entire day without using a search engine? With roughly 3.5 billion searches on Google each day, it’s ...
by Mara Calvello · Oct 19, 2023
Project Management Report: 6 Best Practices for Writing One
Creating a project management report that’s read cover to cover is easier said than done. For starters, shortlisting project metrics to feature in the report ...
by Masooma Memon · Mar 27, 2023
How to Create and Use Reporting Snapshots in Salesforce: A Step By Step Guide
Tracking your company’s historical performances and analyzing previous trends can be beneficial for a number of reasons. By having insight into historical data, you will ...
by Filip Stojanovic · Sep 5, 2023
100+ Managers Share Their Best Advice for Managing Remote Teams
The current health crisis has resulted in more companies working remotely, basically overnight. However, even before the current situation companies now find themselves in, a ...
by Elise Dopson · Apr 23, 2025
4 Most Important Accounting Reports for Your Small Business
No matter how good you’re at numbers and making mental notes, you can’t keep tabs on your cash flow without documenting important financial data. Not ...
by Masooma Memon · Feb 13, 2023
12 Best Metrics for Agencies to Include in Their Semrush Reports
Semrush has more than 50 tools and reports for marketers to use in their analytics toolkit. That variety gives you tons of options for your ...
by Melissa King · Jul 19, 2022