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Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.

Profitable LinkedIn Ads for $3k/mo? (? MTN #10)
LinkedIn

Profitable LinkedIn Ads for $3k/mo? (? MTN #10)

In this edition ? Featured Benchmark Data (from Benchmark Groups) LinkedIn Ads Benchmarks for B2B Companies Median LinkedIn Ad performance for B2B companies (April 2023): Join ...

by Jeremiah Rizzo · Feb 20, 2024

BTB: Growing B2B Newsletter Subscribers (w/ Tara Robertson)
Marketing

BTB: Growing B2B Newsletter Subscribers (w/ Tara Robertson)

In this episode, we explore how a B2B company can grow its newsletter subscribers, and tackle issues like send frequency, list maintenance, what content you ...

by Jeremiah Rizzo · Feb 20, 2024

What’s a Good Email List Size for B2B Businesses?
Marketing

What’s a Good Email List Size for B2B Businesses?

Email is a cornerstone of digital marketing. In Litmus’s 2021 State of Email Report, more than 90% of the marketers surveyed considered email marketing at ...

by Spela Mlekuz · Jul 7, 2025

What Does TikTok Mean for the Future of Search-Related Content?
Market Research

What Does TikTok Mean for the Future of Search-Related Content?

Is Google really the undefeated champion of search-related content?  The answer might just surprise you.  According to Google themselves, 40% of younger people refer to ...

by Saffa Faisal · Jul 18, 2024

Driving Growth w/ Short & Long-Term Planning (w/ Amrita Mathur, Superside)
Agencies

Driving Growth w/ Short & Long-Term Planning (w/ Amrita Mathur, Superside)

Learn how Amrita Mathur (VP Marketing) has helped Superside grow to $45m in 4 years, using a combination of short and long-term planning. How They ...

by Jeremiah Rizzo · Feb 20, 2024

How to Grow Your B2B Newsletter? 6 Expert Strategies
Marketing

How to Grow Your B2B Newsletter? 6 Expert Strategies

A newsletter can be an invaluable asset for B2B companies. Unlike social platforms that may restrict your reach or require payment to connect with your ...

by Davor Štefanović · May 3, 2023

More B2B Companies Are Turning To Influencers & Sponsorships (? MTN #09)
Marketing

More B2B Companies Are Turning To Influencers & Sponsorships (? MTN #09)

In this edition ? Featured Benchmark Data (from Benchmark Groups) Digital Advertising Cost Benchmarks for B2B Companies Median ad campaign spend, broken down by channel (March ...

by Jeremiah Rizzo · Feb 20, 2024

BTB: Who Are Google Search Ads Best For? (w/ Silvio Perez)
Google Ads

BTB: Who Are Google Search Ads Best For? (w/ Silvio Perez)

Our benchmark data shows that for B2B companies, the median cost per click (CPC) is $1.52, while the median cost per conversion is $65.16. At ...

by Jeremiah Rizzo · Feb 20, 2024

Google Ads Click-Through Rate (CTR): Expert Tips on How to Increase It & Benchmark Data to Assess Performance
Marketing

Google Ads Click-Through Rate (CTR): Expert Tips on How to Increase It & Benchmark Data to Assess Performance

Are you making the most out of your Google Ads campaigns? Does your target audience find the ads relevant and are they going further down ...

by Filip Stojanovic · Apr 9, 2025

NEW – Databox Performance Screen 
Product Updates

NEW – Databox Performance Screen 

Our team at Databox has been working tirelessly to make your daily experience even better. Next on our roadmap—elevating your home screen experience, starting with ...

by Marija Hladni · Jul 20, 2023

How to Use LinkedIn Ads as a “Digital Billboard” to Accelerate Demand Creation
Marketing

How to Use LinkedIn Ads as a “Digital Billboard” to Accelerate Demand Creation

With 900 million users as of 2023, LinkedIn has reached peak popularity among professionals. It provides incredible organic reach (at least to personal accounts) and ...

by Filip Stojanovic · Apr 19, 2023

LinkedIn Ads Best Practices: 10 Tips for Running Successful Campaigns
Marketing

LinkedIn Ads Best Practices: 10 Tips for Running Successful Campaigns

With 4 out of 5 of its 900 million members driving business decisions and an audience that has twice the buying power compared to an ...

by Filip Stojanovic · Apr 20, 2023

Facebook Ads Benchmarks for Your Industry [Original Data]
Marketing

Facebook Ads Benchmarks for Your Industry [Original Data]

In the ever-changing landscape of digital marketing, staying updated on Facebook ads industry benchmarks is crucial for businesses looking to gain a competitive edge. Facebook ...

by Nevena Rudan · May 6

Knowing & Serving Your Website Visitors (w/ Gaetano DiNardi)
Marketing

Knowing & Serving Your Website Visitors (w/ Gaetano DiNardi)

Gaetano DiNardi shares what many companies get wrong when they analyze website performance and traffic, and steps you can take to better know and serve ...

by Jeremiah Rizzo · Feb 20, 2024

Bootstrapping to $15m by finding product-market fit (? MTN #08)
Marketing

Bootstrapping to $15m by finding product-market fit (? MTN #08)

In this edition ? Featured Benchmark Data (from Benchmark Groups) Facebook Ads Benchmarks for B2B (March 2023) Join this group to see how your company stacks ...

by Jeremiah Rizzo · Feb 20, 2024

Dental KPI Dashboard: 12 Metrics and KPIs to Track to Measure Your Dental Office Performance
KPIs & Metrics

Dental KPI Dashboard: 12 Metrics and KPIs to Track to Measure Your Dental Office Performance

As a dental practice owner or manager, you’re constantly juggling multiple tasks – from managing staff and scheduling appointments to overseeing finances and marketing your ...

by Davor Štefanović · Sep 2

Lead Conversion Rate: What Is a Good One and How to Optimize It?
Marketing

Lead Conversion Rate: What Is a Good One and How to Optimize It?

Your website is a thing of beauty. You’ve worked tirelessly to create long-form content, create a design that pops, and build a menu that makes ...

by Mara Calvello · Feb 26

How We Planned an Unforgettable Company Team Retreat and How You Can Too
People & Culture

How We Planned an Unforgettable Company Team Retreat and How You Can Too

Team retreats are valuable investments for companies looking to enhance their team’s connection, creativity, and overall performance. These retreats offer a unique opportunity for teams ...

by Masa Sajko · Oct 26, 2023

Influencers, Sponsorships, or Ads: How Are B2B Companies Using Their Spend in 2023
Marketing

Influencers, Sponsorships, or Ads: How Are B2B Companies Using Their Spend in 2023

We often hear marketers tell us that Customer Acquisition Cost (CAC) is getting higher, along with the cost of running paid ads. At the same ...

by Filip Stojanovic · Oct 9

BTB: Profitable LinkedIn Ads for $3k/mo? (w/ JD Garcia, Impactable)
LinkedIn

BTB: Profitable LinkedIn Ads for $3k/mo? (w/ JD Garcia, Impactable)

Our benchmark data shows that it’s relatively inexpensive to run impression-focused ads on LinkedIn. We explore the topic, “should more companies try this? And can ...

by Jeremiah Rizzo · Feb 20, 2024

Where Else Are Brands Advertising Amid Google and Facebook Ad Revenue Dips?
Marketing

Where Else Are Brands Advertising Amid Google and Facebook Ad Revenue Dips?

For over a decade, Google Ads and Facebook Ads dominated online advertising. But, that monopoly weakened in 2022. The companies’ combined market share dipped down ...

by Melissa King · Oct 9