Articles by Filip Stojanovic
Filip Stojanovic is a content writer who studies Business and Political Sciences. Also, I am a huge tennis enthusiast. Although my dream is to win a Grand Slam, working as a content writer is also interesting.
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What Is a Good Conversion Rate for Your Shopify Store and How to Improve It?
Ask any eCommerce business owner which metric matters the most to them and the vast majority will tell you it’s the conversion rate right off ...
by Filip Stojanovic · Mar 21, 2023
Sales Pipeline Report: How to Build One, What to Include In It, Benefits, and Best Practices
The sales pipeline is undoubtedly one of, if not the, most important part of a sales process. Your knowledge of everything that occurs within the ...
by Filip Stojanovic · Jan 25, 2023
The Ultimate Guide to Sales Analysis Reports
If you were to ask the most successful CEOs in the world to create a list of the most important areas in their companies, they ...
by Filip Stojanovic · Jul 16, 2025
How to Improve the Organic CTR for Your Pages & Blog Posts
Earning a high organic search ranking is great – unless no one is clicking on your result. Over the last few years, Google has played ...
by Filip Stojanovic · Jun 3, 2025
How to Build a Dynamic Dashboard in Google Sheets in 6 Easy Steps
Static dashboards and Google spreadsheets are undoubtedly one of the best ways for busy executives to keep their data organized. Google sheets dashboards provide a ...
by Filip Stojanovic · Feb 25
23 Can’t-Miss Marketing Agency Directories for 2025
Did you know that 90% of agencies rely on referrals as their top source of leads, but marketing agency directories can also provide a powerful ...
by Filip Stojanovic · Sep 3
Facebook Ads Frequency Guide: How Companies Determine the Optimal Frequency Caps to Maximize Results on Each Retargeting Campaign
“Hide Ad” The two words that send shivers down the spine of most Facebook advertisers. And what causes this action is typically one of two ...
by Filip Stojanovic · Feb 24
How Fast Is Fast Enough? What Is a Good Page Load Time for SEO
Want to know how fast your page load time should be? Well, I’m about to tell you. Buckle up… the information is on its way. ...
by Filip Stojanovic · Dec 19, 2022
The Easy Way to Set Up HubSpot Pipelines: 101 Guide
Manual data entries, endless phone calls, tracking deals via spreadsheets… this is what a day-to-day looks like for sales representatives. With this gruesome routine, managing ...
by Filip Stojanovic · Dec 20, 2022
New vs. Returning Visitors: What’s the Difference and How to Interpret the Data?
What percentage of your site traffic should be new visitors? How much time do returning visitors spend on your website? Which pages do they return ...
by Filip Stojanovic · Feb 24
28 Blog KPIs for Measuring Your Content Performance (Recommended by 70+ Marketers)
What is the most important blog KPI to measure? That’s what we set out to discover when we created our most recent report. We asked 74 marketers ...
by Filip Stojanovic · Mar 3
15 Ways to Optimize your Facebook Ads Bid Strategy
If you’ve just recently dipped your toes in Facebook Ads, the whole thing might seem like a fever dream in which nothing makes any sense. ...
by Filip Stojanovic · Mar 28, 2023
Google Analytics 4 Custom Dimensions 101 Guide
Campaign measurement, goal tracking, flow visualization, audience reports… these are just some of the robust features that make Google Analytics one of the best web ...
by Filip Stojanovic · Nov 3, 2022
What Is a Good Bounce Rate for a Landing Page? 40+ Marketers Share Their Thoughts and Tips for Improvement
The latest analytics data just came in and you take a look at the landing page bounce rate with a surprised Pikachu face. The bounce ...
by Filip Stojanovic · Apr 10, 2025
Link Building 101: The Ultimate Guide to Building Free Backlinks and Outranking Your Competitors
With over 1.98 billion websites circulating the internet, it’s no wonder that the vast majority of SERPs have turned into warzones. And guess who has ...
by Filip Stojanovic · Feb 25
How Are Companies Measuring Podcast Success? 8 Successful Brands Share Their Frameworks, Best Practices and Tips
Are you having trouble measuring the success of your podcast? Unless you’re Joe Rogan and have a $200 million contract with Spotify, the answer is ...
by Filip Stojanovic · Nov 3, 2022
Google Analytics 4 Metrics Tutorial: Everything You Need to Know Before You Transition to the New Platform
In October 2022, Google launched the latest version of Google Analytics (GA4) and replaced Universal Analytics (UA) as the default for digital analytics measurements on ...
by Filip Stojanovic · Feb 8, 2023
10+ Popular Business Analysis Techniques Companies Use in Their Strategic Plans
It’s no secret that modern businesses have to deal with an enormous amount of data. But did you know that 40% of reports that companies ...
by Filip Stojanovic · Sep 2
YouTube Video Ideas That Helped 40 Businesses Grow Their Audience and Attract More Customers
As the second-most visited website in the world, YouTube presents an open sea of opportunities and potential prospects for business owners. No matter which industry ...
by Filip Stojanovic · Sep 15, 2022
17 KPIs and Metrics You Should Include in a Real Estate KPI Dashboard
No matter if you’re a total beginner or a seasoned veteran, dealing with real estate can often be overwhelming. This applies to everyone involved in ...
by Filip Stojanovic · Sep 2
How to Create a Dashboard In Jira? A Step By Step Guide
The way you go about project management in your organization can literally make or break the entire company. What’s the point of spending countless hours ...
by Filip Stojanovic · Mar 22, 2023