Author's avatar

Filip Stojanovic

About the author

Filip Stojanovic is a content writer who studies Business and Political Sciences. Also, I am a huge tennis enthusiast. Although my dream is to win a Grand Slam, working as a content writer is also interesting.

Latest posts

The State of Content Marketing and SEO [Data from 140+ Companies]
Marketing

The State of Content Marketing and SEO [Data from 140+ Companies]

How is content marketing changing in 2024? What SEO tactics are working right now? Which part of your strategy should you fine-tune? Staying ahead of ...

Author's avatar by Filip Stojanovic | Aug 15, 2024
Organic vs. Paid Marketing: Which Works Better and Why? [Based on Research with 130 Companies]
Marketing

Organic vs. Paid Marketing: Which Works Better and Why? [Based on Research with 130 Companies]

The debate between organic and paid marketing strategies continues to challenge many companies. Which approach delivers better results? Are there specific circumstances where one clearly ...

Author's avatar by Filip Stojanovic | Jan 13
The Role of Generative AI in Marketing: Insights from 600+ Companies
Marketing

The Role of Generative AI in Marketing: Insights from 600+ Companies

How is generative AI transforming marketing in 2024? And what real-world insights can we gain from agencies and businesses that have already implemented this technology? ...

Author's avatar by Filip Stojanovic | Jul 24, 2024
The State of Profitability in Digital Agencies in 2024 (75+ Expert Responses)
Agencies

The State of Profitability in Digital Agencies in 2024 (75+ Expert Responses)

How profitable are digital agencies in 2024? What strategies are they using to stay ahead of the competition? Running a digital agency is no easy ...

Author's avatar by Filip Stojanovic | Jul 15, 2024
Sales Habits of Successful Small Business Owners and Entrepreneurs (Based on 180+ Expert Responses)
Sales

Sales Habits of Successful Small Business Owners and Entrepreneurs (Based on 180+ Expert Responses)

Small businesses live and die by their sales strategies. But what is it that sets highly successful small business owners and entrepreneurs apart in their ...

Author's avatar by Filip Stojanovic | Jul 11, 2024
5 Strategies for Call-Based Lead Generation & Management (Based on 110+ Expert Respondents)
Sales

5 Strategies for Call-Based Lead Generation & Management (Based on 110+ Expert Respondents)

How effective are your call-based lead generation strategies? Are they falling short of expectations? How can you improve your approach to convert more leads into ...

Author's avatar by Filip Stojanovic | Jun 27, 2024
Marketing and Sales in Uncertain Times: Strategies & Spending Impact (2024)
Marketing

Marketing and Sales in Uncertain Times: Strategies & Spending Impact (2024)

No matter what size your business is or what market you operate in, there’s one thing every business will confirm – marketing and sales during ...

Author's avatar by Filip Stojanovic | Jun 6, 2024
The State of B2B Content Creation: Navigating the Future of In-House Marketing Innovation
Agencies

The State of B2B Content Creation: Navigating the Future of In-House Marketing Innovation

Is your B2B content stuck in 2020? You’re not the only one facing this problem. With the B2B market getting more competitive by the day ...

Author's avatar by Filip Stojanovic | May 14, 2024
The Benefits of Hiring a Fractional Chief Marketing Officer (fCMO): Perspectives of Agencies, Buyers, and fCMOs
Marketing

The Benefits of Hiring a Fractional Chief Marketing Officer (fCMO): Perspectives of Agencies, Buyers, and fCMOs

Can you really get all the expertise and strategic thinking of a top-level marketing exec without having to cover the cost of a full-time salary? ...

Author's avatar by Filip Stojanovic | Jun 25, 2024
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