Key Conversion Total Count by Keyword tracks the total number of key conversions for ads associated with specific keywords. This metric helps identify which search terms and phrases are most effective at driving valuable user actions. By analyzing conversion volumes at the keyword level, marketers can optimize their targeting and budget allocation to scale successful keyword strategies.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Key Conversion Total Count by Keyword using Databox, follow these steps:
Spend by Ad measures advertising investment at the individual ad level, providing detailed insights into how your budget is being used across different creative executions. This metric helps identify which specific ads are consuming your budget and whether that spending is generating appropriate returns. Understanding spend patterns at the ad level enables more effective budget allocation across your creative portfolio and helps optimize overall campaign efficiency.
ECPM by Ad tracks the effective cost per thousand impressions for individual ads, providing detailed insights into which specific ad creatives achieve impressions most cost-effectively. This metric helps identify the creative elements and messaging approaches that deliver reach at the lowest cost. By analyzing ECPM at the ad level, advertisers can continuously optimize their creative strategy to improve the cost efficiency of their campaigns.
Engaged Clicks by Ad Group tracks the number of meaningful interactions with ads in each ad group, providing insights into how different audience targeting combinations drive deeper user engagement. This metric helps identify which ad group strategies and audience segments generate the most valuable interactions beyond simple clicks. By analyzing engaged clicks at the ad group level, advertisers can optimize their targeting parameters and creative approaches to maximize meaningful engagement with their target audiences.
Frequency by Keyword measures the average number of times users see ads associated with specific keywords in your Reddit advertising campaigns. This metric helps identify which search terms may be experiencing ad fatigue or underexposure based on how frequently the associated ads are shown to users. By tracking frequency at the keyword level, advertisers can optimize their keyword targeting strategy and ad rotation to maintain optimal visibility while preventing audience saturation.
Video Starts by Community tracks the number of video ad starts within specific Reddit communities or subreddits, showing how different audience segments engage with video content. This metric helps identify which communities provide the most receptive audiences for video advertising and have the highest propensity to begin watching video ads. Understanding video start performance by community enables better targeting decisions and helps optimize video content for specific Reddit audience segments.
Key Conversion Rate by Ad shows the rate of key conversions for each individual ad. This breakdown helps identify which specific ads are most effective at driving valuable user actions. By analyzing conversion rates at the ad level, advertisers can optimize their creative elements and messaging to maximize overall conversion performance.
Key Conversion Total Count by Community tracks the total number of key conversions within specific communities. This metric helps identify which subreddits are most effective at driving valuable user actions. By analyzing conversion volumes at the community level, marketers can optimize targeting and budget allocation to scale successful subreddit placements.
Key Conversion Views by Keyword tracks the number of views that led to key conversions for ads associated with specific keywords. This metric helps marketers understand which keywords are most effective at generating conversions through ad views alone. By analyzing view-based conversions at the keyword level, teams can optimize their keyword targeting and content strategies for maximum conversion impact.